OMD India wins Muthoot Finance’s Q2 media mandate.
OMD India has been awarded the media planning and buying mandate for Muthoot Finance for Q2 of the current financial year, as reported by Exchange4media. The account, worth around ₹200…
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OMD India has been awarded the media planning and buying mandate for Muthoot Finance for Q2 of the current financial year, as reported by Exchange4media. The account, worth around ₹200…
MiQ and dentsu have formed a strategic partnership, making MiQ the official Intelligence Partner for dentsu. As the first holding company to integrate MiQ Sigma—MiQ’s AI-powered programmatic platform—dentsu aims to…
On Day Two of Cannes Lions 2025, Indian agencies continued their winning run with key awards in Design, Music, and Sports categories. Ogilvy Bangalore won Bronze in Design Lions for…
Mohit Sharma has been appointed Vice President Revenue at Times Network, effective June 2025. In his new role, he will oversee revenue operations, advertising management, and strategic growth initiatives. Expressing…
Uditvanu Das has been appointed Associate Vice President at Havas Play, the Havas India division focused on sports, content, and entertainment experiences. He will work with the team to craft…
Netflix is boosting its global ad capabilities by partnering with Yahoo DSP, allowing advertisers to buy Netflix ad inventory programmatically across all 12 of its ad-supported markets later this year.…
Bata Group has appointed Panos Mytaros as its new Global CEO, effective 15th September 2025, succeeding Sandeep Kataria, who led the company since 2020. During his tenure, Kataria steered Bata…
FCB India has won a Gold Lion at the Cannes Lions International Festival of Creativity for its campaign ‘Lucky Yatra’ created for the Indian Railways. The campaign transformed routine train…
In a landmark moment for Indian advertising, Havas Creative India has brought home the country’s first Gold Lion at the Cannes Lions International Festival of Creativity — and it’s for…
redBus has named Saurabh Agarwal as its new Chief Financial Officer. With over 20 years of experience across healthtech, insurance, and home interiors, Saurabh will lead finance operations, FP&A, risk,…
Puneet Biyani has joined BCCL (The Times of India) as Vice President & Head of OOH, Branded Content & Exhibitions in Response. A Chartered Accountant and Harvard Business School alumnus,…
WPP has become the first major ad agency to integrate TikTok’s Symphony generative AI tools into its AI-powered platform, WPP Open. This move enhances content creation, enabling WPP teams to…
Criteo and dentsu have announced a major global partnership, marking the first time a top holding company will fully adopt Criteo’s Commerce Media Platform. The collaboration aims to enhance dentsu’s…
Amazon Ads and Roku have announced an exclusive integration that gives advertisers access to the largest authenticated Connected TV (CTV) footprint in the U.S., reaching 80 million households—over 80% of…
India is making waves at the 2025 Cannes Lions International Festival of Creativity, racking up an impressive 65 shortlists across a wide range of categories, from design and media to…
New Delhi: Cannes Lions has revealed the shortlists for five categories—Audio & Radio, Health & Wellness, Outdoor, Pharma, and Print & Publishing. India has bagged a total of 22 shortlists,…
After nearly a year-long pause due to the Ghatkopar hoarding collapse that killed 17 people, the BMC is expected to resume approvals for new hoardings post-monsoon, according to Bright Outdoor…
Cannes Lions 2025 has received 26,900 award submissions from 96 markets, marking a strong global turnout and highlighting a shift in the creative industry toward design, B2B, and social impact.…
DoubleVerify has launched DV Authentic AdVantage, a first-of-its-kind solution combining media quality verification with AI-powered performance optimization. Designed for walled garden platforms like proprietary video environments, the tool helps advertisers…
DDB Mudra launched Meta AI in India with the campaign “Aaj Kya Karoge?”, tapping into the everyday question to highlight how AI can spark creativity in daily life. The goal…
NumberEight has partnered with Katz Digital to enhance podcast advertising through AI-powered, ID-less audience targeting. Katz, which offers access to over 300,000 shows via its PodKatz network, will integrate NumberEight’s…
Assurance Intl has appointed Nilesh Garg as Chief Business and Growth Officer. With over 30 years of experience in the automotive and industrial sectors, Garg will lead strategic growth across…
Integral Ad Science (IAS) has partnered with Lyft Media as its first third-party media quality measurement provider. This collaboration allows advertisers to use IAS’s tools—Viewability, Invalid Traffic (IVT), and Brand…
HCLTech has expanded its partnership with Standard Insurance Company (The Standard) to accelerate AI-driven digital transformation. The collaboration will deliver AI-powered infrastructure, application services, and cloud solutions to enhance efficiency,…
Coca-Cola has launched a new record label called Real Thing Records in partnership with Universal Music Group (UMG). This genre-agnostic label aims to elevate emerging global artists and deepen the…
Paramount Global announced the departure of CFO Naveen Chopra, who is leaving to pursue other opportunities. Andrew Warren, a former CFO of Discovery Communications and current Strategic Advisor to Paramount’s…
Kalyani Srivastava has taken on a new role as Chief Business Officer at Creativeland Asia. She made the announcement through her LinkedIn post. Before this, she was with Ogilvy as…
Tencent Games has officially joined the ‘Playing for the Planet’ Alliance, a global green movement led by the UN Environment Programme. This powerful step shows Tencent’s mission to go eco-friendly…
Hashtag Orange has appointed Ankush Bhandarkar as Media Director at its Mumbai office, reinforcing its focus on data-driven media and regional expansion. With over a decade of experience at agencies…
ThinkROI has secured the digital programmatic mandate for Hamilton Sciences’ key personal care brands, including Denver, ENVY, Vanesa, and Pour Home. The mandate covers strategy, media planning, execution, and performance…