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Amazon Ads has launched its AI-powered image generation tool in beta for advertisers in India. This generative AI solution helps brands create lifestyle-themed images at scale to improve ad performance.…
OnePlus is making a splash this Diwali with its new campaign, “Make It Special for Everyone,” which puts pets in the spotlight. Unlike last year’s focus on family reunions, this…
BACARDÍ has launched its new Mango Chilli flavored rum in India, blending the sweetness of fresh mango with a spicy chilli kick, perfect for the Indian palate. This innovative offering…
Lauritz Knudsen Electrical and Automation, formerly known as L&T Switchgear, has partnered with L&K Saatchi & Saatchi, a part of Publicis Groupe India, as its new advertising agency. It has…
Ather Energy, a prominent player in the electric two-wheeler industry, has boldly merged tradition with modern technology in an exciting new film. This time, Ather has reimagined the essence of…
Dove, a leading beauty and personal care brand, has launched its largest out-of-home (OOH) campaign in India to promote its new 10-in-1 Deep Repair Treatment Mask. The campaign, titled “Pause,…
Cipla Health has launched a nationwide campaign for Prolyte ORS titled “World Health Organization (W.H.O.) recommended formula nahi, toh ORS Asli nahi,” emphasizing the importance of using WHO-recommended Oral Rehydration…
Actor Ashish Vidyarthi has joined forces with WHILL India, a leading provider of personal mobility solutions, to revolutionize the Indian mobility market. This partnership is set to enhance accessibility and…
L&K Saatchi & Saatchi, part of Publicis Groupe India, has unveiled a thought-provoking film to celebrate the ‘Naali Bindu’ (Red Dot) initiative by Zee Sarthak, an Odia general entertainment channel.…
Netflix and KitKat have teamed up for a new collaboration focused on the theme of “breaks.” Fans can scan a QR code on the new KitKat packaging to enter the…
Parle Products has launched its latest campaign for Parle 20-20 cookies. The brand’s past campaign thrilled us with a quirky set of situations that one has to smile through. This…
Muthoot FinCorp Limited (MFL) has launched the ‘Book My Gold Loan’ campaign featuring Shah Rukh Khan. This campaign introduces an innovative service that allows customers to book a Gold Loan…
Following Team India’s triumphant victory last night, Ferrero India’s Ferrero Rocher Moments aims to make celebrations even sweeter! As India emerges victorious in the ICC T20 Men’s World Cup 2024,…
Publicis India, a branch of Publicis Groupe India, has launched its latest campaign, “Fabulously Futuristic,” for Enamor, a leading lingerie brand in India. This innovative campaign celebrates the active, modern…
Get ready for the ultimate entertainment experience as JioCinema Premium premieres the third season of India’s digital reality sensation, Bigg Boss OTT, starting June 21. After teasing fans with hints…
AM/NS India is taking a bold step in enhancing its brand presence by extending a robust brand-building exercise through airport advertising at Mumbai and Kolkata airports. Recognizing the unique opportunities…
Bisleri Limonata has appointed Aditya Roy Kapur as its first brand ambassador and launched the #DoubleTheChill campaign featuring Kapur and Chunky Pandey in a beach setup. The campaign, created by…
Mumbai, June 4, 2024: Tata Mutual Fund leverages the growing popularity of Connected TV (CTV) advertising to reach potential investors and educate the existing customer base with its ‘Index Funds…
In 2019, Spotify launched the “There’s A Playlist For That” campaign in India, highlighting its extensive playlist offerings for various moods. Now, five years later, the Swedish audio streaming giant…
Cheil India secures Luminous Power Technologies’ creative agency role post a competitive pitch. Tasked with an integrated communications mandate, Cheil India aims to bolster Luminous’ journey towards sustainable energy solutions.…
In a one of its kind campaign, Pedigree went ahead and created a dog orchestra with nothing other than the wagging of the tails of dogs. Created by BBDO Worldwide…
The collaboration between Australian cricketer David Warner and Indian director SS Rajamouli in a CRED advertisement is a surprising crossover that has caught many off guard. The ad showcases Warner’s…
Amazon Fashion announces the launch of its latest campaign, “Fashion on Amazon, Har Pal Fashionable,” featuring Bollywood stars, Ananya Pandey and Aditya Roy Kapoor for the first time together. The…
Mahendra Singh Dhoni, donning yellow for Chennai Super Kings yet again in this IPL season, has been appointed as new brand ambassador for Flipkart-owned Cleartrip. Through the campaign, the films…
Actor Ayushmann Khurrana has been roped in by the Election Commission of India to urge the youngsters to vote in the upcoming Lok Sabha elections. The 39-year-old actor features in…