Dettol Banega Swasth India reaches 500 million people at Maha Kumbh.
Reckitt’s Dettol Banega Swasth India (DBSI) campaign played a key role at the Maha Kumbh Mela 2025, engaging over 500 million devotees over 45 days. DBSI led a large-scale hygiene…
Flipkart elevates spiritual experience with “Line Sevak” at Maha Kumbh.
Flipkart, India’s homegrown e-commerce platform, launched the compassionate ‘Line Sevak’ initiative at the Maha Kumbh Mela, one of the world’s largest spiritual gatherings. The initiative aimed to enhance the experience…
Santoor’s ‘Sangam’ OOH campaign dazzles at Maha Kumbh.
Santoor’s Out-of-Home (OOH) campaign at the Maha Kumbh, one of the world’s largest spiritual gatherings, was a strategic success. Over three months, the campaign targeted key locations in Prayagraj, reaching…
Coca-Cola India supports Maha Kumbh with hydration, jobs, and sustainability.
Coca-Cola India, in partnership with SLMG Beverages, is enhancing the Maha Kumbh 2025 experience by providing hydration, consumer convenience, and economic opportunities for local communities. The company will offer easy…
Coca-Cola, Dabur, and ITC make waves at Maha Kumbh 2025.
The Maha Kumbh Mela in Prayagraj, one of the world’s largest spiritual and cultural gatherings, began on January 13 and runs until February 26, 2025. Attracting millions of pilgrims and…
Tata Play Aradhana brings Maha Kumbh 2025 live and ad-free.
Har Har Mahadev! Experience the grandeur of the Maha Kumbh, the world’s largest spiritual gathering, from home. From January 13th to February 26th, tune into Tata Play Aradhana for ad-free,…