OpenAI names PHD as its global media agency.
OpenAI has appointed PHD, part of Omnicom Media Group, as its global media agency of record. This move signals a strategic shift as OpenAI scales its consumer marketing efforts worldwide,…
Only Much Louder appoints Manav Parekh as EVP, Creative.
Only Much Louder has elevated Manav Parekh to the role of Executive Vice President – Creative. He previously served as Senior Vice President and Executive Creative Director at the company.…
RuPay and BookMyShow join hands to enhance live entertainment experiences.
BookMyShow and its parent company Bigtree Entertainment have entered a year-long strategic partnership with RuPay, the card payment network from NPCI, to enhance live entertainment experiences across India. The collaboration…
Hashtag Orange bags digital mandate for Aparna Venster and Okotech.
Hashtag Orange has won the digital marketing mandate for Aparna Venster and Okotech, two key UPVC brands under Aparna Enterprises. The agency will manage end-to-end digital initiatives including social media,…
NODWIN Gaming renews ticketing partnership with District by Zomato.
NODWIN Gaming has extended its exclusive partnership with District by Zomato as the official ticketing partner for key events—Comic Con India, NH7 Weekender, and DreamHack India—for a second consecutive year.…
Colgate-Palmolive reveals new brand identity and tagline.
Colgate-Palmolive has introduced a refreshed corporate identity featuring a new logo, vibrant colour palette, and the tagline “Make More Smiles.” The updated logo includes a subtle smile between the “C”…
Ipsos names Suresh Ramalingam as CEO for India.
Ipsos has appointed Suresh Ramalingam as the new CEO for India, succeeding Amit Adarkar, who steps down after a successful decade of leading the company’s growth and transformation in the…
Value 360 Communications announces landmark IPO, driving growth and innovation.
Value 360 Communications, a top Indian PR firm, is set to launch its IPO, marking a major step toward growth and innovation. The IPO includes a fresh issue of 38.3…
IAMAI names Bhavit Sheth and Nikhil Bansal as heads of Digital Gaming Committee.
IAMAI has appointed Bhavit Sheth, Co-Founder & COO of Dream Sports (Dream11), as Chairman, and Nikhil Bansal, Industry Head – Gaming & eServices at Google, as Co-Chairman of its Digital…
Hygiia Ventures Serves Big, Acquires Team Gurgaon in Tennis Premier League, Sania Mirza Named Ambassador
New Delhi, August, 5, 2025: Hygiia Ventures, a Canadian-backed investment firm founded by entrepreneur Gaurav Agarwal, has acquired the Gurgaon Grand Slammers franchise in the Tennis Premier League (TPL) ahead…
Ostara Advisors names Arjun Sondhi as Senior VP.
Ostara Advisors has appointed Arjun Sondhi as Senior Vice President to strengthen its focus on climate tech and sustainable investments. In his new role, Arjun will lead strategic initiatives in…
Rihanna’s Fenty Beauty and Skin launch in India via Sephora, Tira.
Rihanna’s globally acclaimed beauty brands, Fenty Beauty and Fenty Skin, are set to debut in India on August 7, 2025, through an exclusive partnership with Reliance Retail, Sephora, and Tira.…
OneBanc and MediBuddy join hands to revolutionize corporate wellness in India.
OneBanc, an enterprise-first neo-banking platform, has partnered with digital healthcare giant MediBuddy to transform how Indian corporates manage employee wellness. The collaboration addresses the growing demand for personalized health benefits…
Avaada Electro appoints Kaushal Shah as CFO to drive global green manufacturing goals.
Avaada Electro, the solar PV arm of Avaada Group, has appointed Kaushal Shah as Chief Financial Officer to support its rapid growth and global sustainability goals. A seasoned finance expert…
Criteo makes key leadership hires to drive growth and innovation.
Criteo has announced key leadership changes to accelerate its strategic goals, consolidating product, R&D, and commercial strategy under two seasoned leaders. Todd Parsons has been elevated to Chief Product Officer…
Kevin Vaz, CEO – Entertainment, JioStar, Appointed President of the Indian Digital Media Industry Foundation (IDMIF)
Mumbai, 04 August 2025: The Indian Digital Media Industry Foundation (IDMIF), a subsidiary of the Indian Broadcasting & Digital Foundation (IBDF), today announced the appointment of Mr. Kevin Vaz as…
Gaurav Banerjee Appointed Chairman of BARC India
Mr. Gaurav Banerjee, Sony Pictures Networks India (SPNI)’s Managing Director & Chief Executive Officer has been appointed as Broadcast Audience Research Council (BARC) India’s new Chairman at its Board Meeting…
Nykaa spends ₹995 Cr on FY25 marketing, blending AI and influencers to reshape retail.
FSN E-Commerce Ventures Ltd, Nykaa’s parent company, recorded strong growth in FY2025, fueled by its biggest-ever marketing spend of ₹995 crore—12.5% of its net revenue. This investment focused on long-term…
Swiggy and Snapchat team up for Friendship Day, offering ₹150 exclusive coupons.
Swiggy has teamed up with Snapchat this Friendship Day weekend to launch an exclusive offer for Snapchat users—free coupons worth ₹150. In a first-of-its-kind move, Swiggy leveraged Snapchat’s premium ad…
Ratheesh MS joins Starcom as Vice President
Ratheesh MS has taken on a new role as Vice President at Starcom, a leading global media agency. He shared the news via LinkedIn, expressing his excitement about the next…
Colgate-Palmolive appoints Prabha Parameswaran as Vice Chair.
Colgate-Palmolive has elevated Prabha Parameswaran to Vice Chair as of June 2025, recognizing her over 20-year journey with the company. Formerly Group President – Growth & Strategy, she led Colgate’s…
AdGlobal360 bags digital mandate for Hisense India.
AdGlobal360 has been appointed as the integrated digital marketing partner for Hisense India, including Toshiba TV. Under the mandate, AGL will manage social media, performance marketing, and influencer campaigns to…
Amazon’s Q2 ad revenue rises 23% YoY to $15.7 billion.
Amazon reported a 23% year-on-year rise in Q2 2025 ad revenue, reaching $15.7 billion, up from $12.7 billion in 2024 and 12.7% higher than the previous quarter. Most ad revenue…
iQOO names Vedang Chavan Chief Gaming Officer.
iQOO has appointed 25-year-old Mumbai-based esports coach Vedang Vikas Chavan as its new Chief Gaming Officer (CGO) after a nationwide contest that attracted over 80,000 entries from 400+ cities. Chavan…
BigTrunk Communications bags digital mandate for Soframycin.
BigTrunk Communications has been appointed to handle the digital marketing for Soframycin, a trusted antiseptic brand from Encube Ethicals. Marking Soframycin’s digital debut, the agency will drive its online strategy…
Assembly names Alap Ghosh as India CEO.
Assembly, part of the Stagwell network, has appointed Alap Ghosh as its first CEO for India, effective August 1, 2025. Based in Mumbai, Ghosh will lead the agency’s operations across…
Social Panga Launches AI Council to Accelerate AI-Led Brand Solutions
Mumbai/Bangalore, 30th July 2025: Social Panga, one of India’s leading integrated creative and digital marketing agencies has announced the launch of its in-house AI Council – enabling & driving AI-powered…
Gillette India names Kapil Sharma as VP & Category Head – Grooming.
Gillette India has named Kapil Sharma as Vice President and Category Head – Grooming, effective August 1, 2025. A P&G veteran with over 20 years of global experience, Kapil returns…
MS Dhoni named brand ambassador for ACKO.
MS Dhoni has partnered with ACKO as both an investor and brand ambassador, reinforcing the company’s mission to make insurance more accessible and user-friendly. His investment has been made via…
Content Ignite partners with The Media Trust to boost ad quality and publisher revenue.
Content Ignite has partnered with The Media Trust to enhance ad quality, user experience, and revenue protection for publishers. By integrating The Media Trust’s real-time monitoring tools, Content Ignite aims…