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DoubleVerify has launched DV Authentic AdVantage, a first-of-its-kind solution combining media quality verification with AI-powered performance optimization. Designed for walled garden platforms like proprietary video environments, the tool helps advertisers…
Disney+ has introduced a new always-on “Perks” program in the U.S. to reward subscribers with exclusive benefits like sweepstakes, discounts, and trials. Perks include chances to win tickets to the…
Music company Vinyl Group is making a strong entry into the media space with the launch of Vinyl Media, bringing its owned and licensed publications under one umbrella. Led by…