NXTDIGITAL Media Group has brought onboard industry veteran Hemlata Sharma to lead its retail business spanning satellite, cable, and broadband services.
Sharma will oversee growth for the group’s satellite TV, cable, and retail broadband operations, including the DTV and ONE Broadband brands across India. Her mandate includes driving distribution strategy, strengthening retail partnerships, and accelerating expansion across the company’s television, broadband, IPTV, and OTT businesses.
With more than 25 years of experience in media, broadcasting, and telecom, Sharma joins NXTDIGITAL from Zee Media Corporation, where she served as Head – Distribution, Research & CRM. During her time there, she managed nationwide distribution and consumer research for the network’s portfolio of news channels.
Earlier in her career, she held senior roles at TEN Sports Network and Bharti Airtel, where she led major operational and distribution initiatives. At NXTDIGITAL, Sharma will now take on P&L responsibility as the company looks to strengthen its footprint in India’s evolving digital entertainment and broadband market.