CCI clears Omnicom’s acquisition of IPG.
The Competition Commission of India (CCI) has approved the $30 billion merger between U.S.-based advertising giants Omnicom Group Inc. and Interpublic Group of Companies, Inc. (IPG). The deal will create…
Omnicom and IPG navigate digital disruption amid mega-merger and modest growth.
Omnicom and Interpublic Group (IPG) are expecting modest revenue growth in the coming years, with Omnicom projecting 4.5% growth in 2025, tapering to 4% annually until 2029. IPG forecasts a…
Omnicom’s IPG takeover reshapes global ad landscape.
Omnicom is set to acquire rival Interpublic Group (IPG) in a $30 billion deal, creating a global advertising powerhouse. The merger, expected to close by mid-2025, will combine Omnicom’s vast…
IPG Mediabrands, won Tata Group-owned Air India’s media planning and buying mandate.
IPG Mediabrands India’s Initiative will be handling the media duties of Air India. The media planning and buying group’s victory gave the advertising holding giant, IPG, a double win, especially…