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Netflix Teams Up with Mumbai Indians as Official Entertainment Partner for IPL

April 12, 2026 admin

Netflix has joined hands with Mumbai Indians as the franchise’s official entertainment partner for the ongoing IPL season, marking the streaming platform’s latest play in the cricket-content space. As part…

In IPL 2024, Pan Masala brands allocate Rs350 crore, capturing 10% of advertising volume with ‘mouth freshener’ commercials.

May 2, 2024 Advertising Reporter Staff

Shah Rukh Khan, Ajay Devgan, Sunil Gavaskar, and Virender Sehwag share a surprising connection beyond their roles in cricket or as team owners: they’re all brand ambassadors for Pan Masala…