Air India SATS names Ramanathan Rajamani as CEO.
Air India SATS (AISATS) has appointed Ramanathan Rajamani as its CEO, effective November 14, 2024. With over 20 years of experience, Ramana returns to the role he previously held from…
MicroMitti’s “Sky High Investments” OOH campaign launches at Indore Airport.
MicroMitti, a real estate investment leader, has launched its “Sky High Investments” campaign at Devi Ahilyabai Holkar Airport in Indore, marking its first venture into OOH marketing. In partnership with…
CANTABIL unveils video for its new winter wear collection.
CANTABIL Retail India Ltd. has launched its Autumn-Winter 2024 collection, offering stylish and versatile winter wear for families. The brand has also released a video showcasing the collection, highlighting its…
Unilever’s Ramya Venkat joins Abbott.
Ramya Venkat, formerly Senior Brand Manager for Indulekha at Hindustan Unilever (HUL), has joined Abbott as Director of Integrated Marketing. Abbott, a global healthcare company, focuses on products in diagnostics,…
Myntra launches ‘M-Now’ pilot for two-hour deliveries in select Bengaluru areas.
Myntra has launched a pilot of its two-hour delivery service, M-Now, in select Bengaluru areas to test the feasibility of ultra-fast deliveries in the fashion and lifestyle segment. The service,…
Matt Macdonald named Chief Creative Officer at VCCP US.
VCCP US has appointed Matt MacDonald as Chief Creative Officer, where he will oversee all creative output and work alongside CEO Brett Edgar and Chief Strategy Officer Jonny Shaw. MacDonald…
CMA accuses Apple and Google of stifling mobile browser competition.
The UK’s Competition and Markets Authority (CMA) has launched an investigation into the mobile browser market, focusing on concerns that Apple’s policies are hindering competition. The inquiry, part of a…
Kanika Tiwari joins Swiggy Instamart as Head of Monetization.
Kanika Tiwari has joined Swiggy Instamart as Head of Monetization, marking a new chapter in her career. Previously, she was the Director of Strategy and Growth at Flipkart Ads, where…
Liberty General Insurance teams up with Profectus Capital to support MSMEs.
Liberty General Insurance has partnered with Profectus Capital to offer tailored insurance solutions for Micro, Small, and Medium Enterprises (MSMEs) in India. The collaboration aims to enhance financial security for…
Swiggy Teams Up with India’s Got Latent Contestants for Fun New Campaign.
Swiggy has launched a new ad campaign featuring contestants from the viral YouTube show India’s Got Latent, highlighting its 10-minute meal and beverage delivery service, Bolt. The campaign, live on…
Fox and Hulu announce long-term streaming content distribution deal.
Fox Entertainment and Hulu have announced a multi-year partnership worth over $1.5 billion, ensuring Hulu retains exclusive streaming rights to Fox’s programming, including shows like “The Masked Singer” and “The…
Pidilite unveils a humorous campaign for Roff Tile Adhesives.
Pidilite Industries launched a new ad campaign for Roff, its tile and stone adhesive brand. The campaign highlights the importance of using high-quality adhesives like Roff to ensure durability and…
Mediaocean to acquire Innovid and merge with Flashtalking.
Mediaocean has agreed to acquire Innovid, an independent ad tech platform, and merge it with its subsidiary Flashtalking to create a leading global ad tech platform. The acquisition values Innovid…
Sanjeev Sharma appointed Business Head at Zee Media Corporation Ltd.
Sanjeev Sharma has been appointed Business Head at Zee Media Corporation Ltd. He previously served as Director at KA E-Waste and Vice President of Sales at Network18 Media & Investments…
Trip.com teams up with Meru Utama for brand campaign at KLIA.
Trip.com has partnered with Meru Utama (VGI Airports) to launch a high-visibility brand campaign at Kuala Lumpur International Airport (KLIA). The campaign will feature Trip.com branding across key OOH spaces,…
TVSM and TBWAIndia join forces to reshape premium motorcycle brand story.
TVS Motor Company is strengthening its focus on the premium motorcycle segment by deepening its partnership with TBWAIndia. The collaboration will unify TVS’s portfolio, which includes lifestyle, sport, and super…
Tata Motors PV’s media pitch ends; retains current agencies.
Tata Motors has concluded the pitch for its Rs 450 crore Passenger Vehicles media planning and buying account and will retain its current agencies, including Lodestar UM, OMD, Dentsu, and…
Rembarrier Advisors Pvt Ltd appoints Srinivash Singh as new chairman.
Rembarrier Advisors Pvt Ltd has appointed Srinivash Singh as Chairman and Independent Director with immediate effect. With 55 years of experience across industries like EPC, Manufacturing, and Engineering Services, Singh…
Punit Bhatt appointed Head of Advertising and Brand Promotions at Honda Cars India.
Punit Bhatt has joined Honda Cars India as Head of Advertising and Brand Promotions, bringing over 14 years of experience in marketing and advertising. Previously, Bhatt was Assistant General Manager…
Collective Artists Network ventures into Dubai.
Collective Artists Network has expanded into the Middle East with the launch of its Dubai office. This move will allow the company to offer its full range of services, including…
ZEE launches ‘Dilfluencers’ campaign featuring Jackie Shroff.
ZEE has launched its new campaign, ‘Dilfluencers’, featuring Bollywood star Jackie Shroff. The campaign highlights ZEE’s iconic TV characters as trusted, emotional influencers who connect with viewers far beyond social…
Punit Goenka to resign as ZEEL MD; Mukund Galgali named Deputy CEO.
Punit Goenka has decided to step down as Managing Director (MD) of ZEE Entertainment Enterprises Ltd (ZEEL) and focus solely on his role as CEO to enhance the company’s performance.…
Colgate unveils AI dental checker on WhatsApp.
Colgate has launched an AI-enabled dental screening tool on WhatsApp as part of its Oral Health Movement campaign in India. Users can scan a QR code on Colgate packs or…
Worldcom OOH at Futuready Global B2B Brand Summit of the IAA – International Advertising Association
London, November 18th, 2024.– Worldcom OOH, a global company specializing in Out-of-Home (OOH) advertising, participated in Futuready, the 3rd Global B2B Brand Summit by the International Advertising Association (IAA), held…
Pidilite Industries names Sandeep Tanwani as new CMO.
Pidilite Industries has appointed Sandeep Tanwani as its new Chief Marketing Officer (CMO), effective from September 2024. Tanwani, who brings over 26 years of experience in sales, marketing, and business…
Trump’s election win boosts crypto ad spending by 25-30%.
Following Donald Trump’s victory in the 2024 U.S. elections, cryptocurrency investments surged, particularly in Bitcoin, which saw a 30% jump, reaching around $89,000. Other cryptocurrencies like Dogecoin also experienced significant…
Shilpa Shetty becomes Nutrela’s brand ambassador to promote healthy living.
Nutrela has appointed Bollywood actress and wellness advocate Shilpa Shetty as its new brand ambassador. Known for its high-quality soya products, Nutrela offers a variety of Soya Nuggets, chunks, mini…
BC Web Wise wins Prism Cement’s full-service digital mandate.
BC Web Wise, a leading digital marketing and web development agency in India, has won the multi-crore full-service digital mandate for Prism Cement, a part of Prism Johnson. Under this…
Aditya Birla Sun Life Insurance launches ‘Boodhe Hoke Kya Banoge’.
Aditya Birla Sun Life Insurance (ABSLI) has launched its new brand campaign, ‘Boodhe Hoke Kya Banoge’, aimed at encouraging people to rethink their retirement planning. The campaign highlights the growing…
The Rs 70,352 cr JioStar is set to revolutionize India’s entertainment industry.
The merger of Viacom18’s media and JioCinema businesses with Star India has officially created JioStar, a new media powerhouse valued at Rs 70,352 crore (~US$ 8.5 billion). Approved by the…