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The Trade Desk has partnered with quick commerce platform Zepto to link digital ad campaigns with real-time sales insights, enhancing targeting precision and campaign measurement. Marketers using The Trade Desk…
The Trade Desk reported a 26% YoY revenue growth in 2024, reaching $2.4 billion, with $12 billion in ad spend on its platform. However, Q4 revenue of $741 million (22%…
The Trade Desk has reached an agreement to acquire Sincera, a digital advertising data company known for its actionable insights. This acquisition aims to integrate Sincera’s data-driven tools into The…
Tejinder Gill has been appointed as the Managing Director at The Trade Desk, where he has worked since February 2021. After four years of establishing a solid foundation and driving…
In an unexpected turn of events, Google has revealed that third-party cookies will continue to be supported in Chrome browsers indefinitely, overturning its earlier plan to phase them out by…