Publicis Sapient, the digital transformation arm of Publicis Groupe, has appointed Nathalie Gaveau as Chief Client Officer for the U.S. and EVP, Publicis Groupe. Based in New York, she will report to Arthur Sadoun, CEO of Publicis Groupe, and Nigel Vaz, CEO of Publicis Sapient, joining both firms’ leadership teams.
In her newly created role, Gaveau will focus on accelerating client transformation through AI, scaling AI-powered products, services, and talent to drive growth. A seasoned tech entrepreneur, she co-founded PriceMinister (later acquired by Rakuten) and Shopcade, and has held leadership roles across Europe, Asia-Pacific, and North America. She currently serves on the boards of Coca-Cola EuroPacific Partners, Sonepar, and Lightspeed Commerce.
Leaders from Publicis Groupe highlighted her expertise in AI, digital innovation, and entrepreneurship as key to advancing the company’s U.S. growth and client transformation journey. Gaveau called the move “a pivotal inflection point” to help businesses unlock new possibilities with AI.