Omnicom has launched Omnicom Oceania, uniting its creative, media, PR, and marketing agencies across Australia and New Zealand under one leadership structure. The move aims to deliver more integrated, specialized solutions for clients, leveraging the company’s Omni platform and AI tools.

Nick Garrett, former Global CMO at Deloitte Digital and ex-BBDO leader, returns to Omnicom as CEO of the new entity. He will focus on driving growth through seamless client experiences and upstream strategic integration. Garrett will report directly to Omnicom Chairman and CEO John Wren. The changes take effect immediately.

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