Vertoz Limited has announced that its US subsidiary, Vertoz Inc., will acquire 100% of New Jersey based Webimax LLC, an AI-driven marketing automation company. The deal values Webimax at USD 6.6 million and will be executed in two stages an initial 80% acquisition for USD 5.28 million, followed by the remaining 20% over three years based on performance milestones.
The acquisition will be funded through 75% debt from a leading Indian government-backed institution and 25% internal cash flow, making the deal non-dilutive for shareholders. Webimax, with CY24 revenues of USD 12 million and PAT of USD 1.8 million, will continue under its current management.
Once completed, the acquisition is expected to add approximately ₹87 crore in revenue and ₹17 crore in annual profit to Vertoz, boosting the company’s overall financial strength and ROE.