Kenstar Launches new campaign Bath Ban Jaye
New Delhi, 11 September 2025 – Kenstar, one of India’s most trusted home appliance brands, announces the launch of its latest range of Water Heaters, promising to revolutionize the bathing…
FCB Neo names Manoj Pandey National Creative Director
FCB Neo has appointed Manoj Pandey as its new National Creative Director, based in Delhi. With over 19 years of experience, Manoj has worked with leading agencies and brands like…
Jenisha Fernandes Appointed as Regional Sales Head at Digital ShoutOuts Media
Mumbai, India – 11th Sep, 2025 – Digital ShoutOuts Media, a leading digital innovation and advertising intelligence company, today announced the appointment of Jenisha Fernandes as Regional Sales Head. With…
Saatchi & Saatchi India reimagines Flite’s iconic ‘Sar Utha, Kadam Badha’ with Sanya Malhotra
September 11, 2025, India: Saatchi & Saatchi India has launched a new campaign for Flite, India’s leading family fashion footwear brand by Relaxo Footwears Limited, featuring Bollywood actor Sanya Malhotra.…
Birla Tyres rolls out ‘Rolling with Champions’ campaign for Asia Cup 2025
Birla Tyres has partnered as the Official Tyre Partner of the DP World Asia Cup 2025 and launched its new campaign, “Rolling with Champions.” The campaign film celebrates cricket’s passion…
WPP joins MACH Alliance to boost AI adoption in enterprises
WPP has announced a global partnership with the MACH Alliance to accelerate AI adoption for enterprises. The move unites MACH-certified expertise across agencies AKQA, Ogilvy One, and VML under a…
Havas names Alberto Canteli Executive Chairman for Africa
Havas has appointed Alberto Canteli as Executive Chairman for Africa, effective September 1, 2025. Alongside his current role leading the Nordics, Benelux, Central & Eastern Europe, and the Middle East,…
Deepshikha Bhardwaj appointed National Lead – Media Strategy at Schbang
Deepshikha Bhardwaj has joined Schbang as National Lead – Media Strategy, where she will focus on building integrated strategies that blend creativity, data, and partnerships into cohesive brand stories. With…
Wondrlab conceptualises Ajio’s Bold Festive Film ‘This Is How We Festival’, Celebrating Identity Without Apology
Mumbai, 10 September, 2025: Wondrlab, India’s first platform-first martech network, has partnered with Ajio to unveil its latest festive campaign, ‘This Is How We Festival’. Rooted in Ajio’s philosophy of…
From Nostalgia to Now: Complan’s Classic Jingle Returns as a Digital Cue on Zepto
National, September 10, 2025: In a move that blends nostalgia with digital relevance, Zydus Wellness has reintroduced the iconic Complan jingle, ‘I am a Complan Boy / Complan Girl’, as…
Mahindra Electric, TV9 Network launch ‘Unlimit Bharat’ on World EV Day
Mahindra Electric Automobile Ltd., in partnership with TV9 Network, marked World EV Day with the launch of its new campaign ‘Unlimit Bharat’. The initiative unites over 100 content creators across…
Sriram Iyer appointed Brand Marketing Director at PepsiCo
Sriram Iyer has joined PepsiCo as Brand Marketing Director, where he will lead Quaker and Whitespace Innovations across the foods portfolio. He moves from Mahindra Group, where he served as…
McCann Worldgroup Showcases Walls as Canvases of Expression in Asian Paints’ Luxe Campaign
Mumbai, 10th September 2025: McCann Worldgroup India is proud to unveil its latest creative collaboration with Asian Paints through the visually striking “Royale Glitz” campaign. Starring global icon Deepika Padukone,…
Manifest Marketing Dubai joins hands with Hindustan Times to grow GCC footprint
Manifest Marketing Dubai has partnered exclusively with Hindustan Times to strengthen its presence in the GCC. The collaboration will bring Hindustan Times’ premium media assets, including luxury lifestyle magazine Showstoppers,…
Zoya unveils ‘Whispers from the Valley’ with Sonam Kapoor.
Zoya, the luxury diamond boutique from the House of Tata, has launched its latest collection, Whispers from the Valley, with brand ambassador Sonam Kapoor. Inspired by the landscapes of Kashmir,…
super.money ropes in Jonty Rhodes for cashback campaign.
super.money, the Flipkart-backed UPI platform, has launched a digital ad film featuring cricketer Jonty Rhodes as its “Cashback Catcher.” The campaign draws parallels between Jonty’s agility on the cricket field…
KIT Global named official Telegram Ads partner in India.
KIT Global has signed an official partner agreement with Telegram Ads, giving brands in India direct access to the platform’s advertising tools and services. The partnership provides ad inventory, localized…
Infinity 2.0 names Vikas Parihar to lead growth strategy.
Infinity Advertising Network has launched Infinity 2.0, a transformation strategy to redefine agency value through collaboration models, technology, and data-driven solutions for India and global markets. As part of this…
Blissclub strengthens leadership team with two key appointments
Bengaluru, 09 September 2025: Blissclub, India’s popular apparel brand built for Indian women, has strengthened its leadership team with two powerhouse appointments – Kshitij Torka as Chief Business Officer and…
Confluent names Stephen Deasy as Chief Technology Officer
Confluent has appointed Stephen Deasy as Chief Technology Officer to lead its engineering vision and platform scaling. His focus will be on advancing Confluent’s streaming data platform to power real-time…
Xpressbees names Mohit Sardana CEO of B2C division.
Xpressbees has appointed Mohit Sardana as CEO of its B2C division, where he will oversee last-mile delivery and e-commerce logistics. With over 20 years of experience, Mohit has previously held…
Zupee launches Zupee Studio, expanding beyond gaming into entertainment.
Zupee has launched Zupee Studio, a short-format content platform offering 1–3 minute stories across genres like romance, drama, comedy, and thriller. Initially available on Android and soon on iOS, it…
Dish TV unveils VZY Smart TVs with DTH-OTT integration.
Dish TV India has launched its VZY Smart TV range, marking its entry into the integrated Smart TV market by combining DTH and OTT streaming in a single device. VZY…
Kotak Mahindra names dentsu X India as media partner.
Kotak Mahindra Group has awarded its media mandate to dentsu X India after a multi-agency pitch. The account will be serviced from dentsu’s Mumbai office. As part of the mandate,…
Thermocool Home Appliances Onboards Saif Ali Khan as Brand Ambassador for Cooling Range
Thermocool Home Appliances has appointed Saif Ali Khan as brand ambassador for its cooler division, covering desert, room, and portable coolers. The two-year partnership aims to refresh the brand’s image…
Enormous bags creative mandate for Duroflex, Sleepyhead.
Independent creative agency Enormous has secured the integrated digital and mainline mandate for Duroflex, along with the digital mandate for its youth-focused sub-brand Sleepyhead. The partnership aims to redefine how…
Wondrlab enters Europe with Opportune launch.
Wondrlab, India’s platform-first martech network, has expanded into Europe with the launch of Opportune Europe, its advanced influencer marketing platform. After acquiring Polish agency WebTalk in 2024, this move strengthens…
Summercool Launches First TVC Featuring Ajay Devgn
Summercool, a leading home and kitchen appliance brand, has launched its first-ever TVC featuring Ajay Devgn as brand ambassador, alongside veteran actor Govind Namdev. Titled “Summercool, Life Banaye Wonderful,” the…
VML Names Sanjiv Mistry Executive Creative Director
VML has appointed Sanjiv Mistry as Executive Creative Director, bringing nearly two decades of creative leadership experience. Previously at McCann London, he led award-winning global campaigns for Microsoft and Reckitt,…
Coto Names Tabi Bude Chief Expansion Officer for Global Growth
coto, India’s leading emotional wellness platform, has appointed Tabi Bude as Chief Expansion Officer to drive its global growth strategy. With over 20 years of international experience across media, consumer…