CoinSwitch named official partner for UEFA Euro Cup 2024 on Sony LIV.
CoinSwitch, India’s leading crypto trading platform, has launched its new campaign, ‘Switch to CoinSwitch,’ coinciding with its role as the official partner for the UEFA Euro Cup 2024 on SonyLIV.…
Niyogin Fintech Limited appoints Sanket Shendure as the company’s Chief Product and Growth Officer.
Niyogin Fintech Limited, a publicly listed fintech platform, proudly announces the appointment of Sanket Shendure as their Chief Product and Growth Officer. Having demonstrated exceptional expertise in product development and…
Nachiket Pantvaidya named General Manager of Sony Pictures International Productions – India.
Sony Pictures Entertainment has appointed Nachiket Pantvaidya as General Manager of Sony Pictures International Productions (SPIP), India. In this role, Pantvaidya will oversee local Indian production and collaborate with Shony…
Dentsu reveals plans for worldwide innovation lab expansion.
Dentsu has announced the global expansion of its innovation initiative, Dentsu Lab. New Labs will open in London, Amsterdam, Warsaw, Mumbai, and Bengaluru, with more planned for 2025. Sven Huberts…
Cannes Lions ’24: Ogilvy wins silver and bronze, McCann Worldgroup takes bronze, bringing the total metal haul to three.
On the first day of Cannes Lions 2024, Ogilvy and McCann Worldgroup have initiated India’s medal tally, securing three Lions. The two agencies have collectively won a Silver and two…
JioGames has appointed Sidharth Kedia as its new Senior Vice President and Head.
According to a recent LinkedIn update, JioGames, the gaming division of Reliance Jio, has appointed Sidharth Kedia, former CEO of Nodwin Gaming, as its new Senior Vice President and Head.…
Stratefix Consulting partners with Stone Sapphire India Pvt. Ltd.
Stratefix Consulting, an execution-driven business consultancy for SMEs, has partnered with Stone Sapphire India Pvt. Ltd. (SSIPL) to enhance SSIPL’s position in the Indian toy industry and build a highly…
Deepspatial Inc. welcomes Saurabh Tyagi as their new Director of Brand & Marketing.
Deepspatial Inc., a leader in geographic information systems (GIS) and geospatial AI, has appointed Saurabh Tyagi as the new Director of Brand & Marketing. With over 26 years of experience…
McCann Worldgroup promotes Adrian Botan to Global Creative Partner for Creative Excellence.
Adrian Botan, formerly the Chief Creative Officer for Europe and Global Executive Creative Director at McCann Worldgroup, has been promoted to Global Creative Partner for Creative Excellence. Botan started his…
Tarun Jha has been appointed as the new head of marketing at JSW Steel.
Tarun Jha, who previously served as the first-ever CEO of Havas Creative for just over a year, has announced on LinkedIn that he is joining JSW Steel as the new…
Ajit Sharma Appointed as Regional Head for East 2 at SBI General Insurance.
SBI General Insurance has appointed Ajit Sharma as the Regional Head for East 2. In his new role, Sharma will lead the East 2 business, ensuring compliance with regulatory parameters…
Cannes Lions 2024: India Secures 15 Additional Shortlist Nominations.
On Saturday, June 15, 2024, VML, Ogilvy, Dentsu Creative, McCann Worldgroup, Early Man Film, and Jindal Power and Steel collectively garnered 15 shortlists across six Lions categories at the Cannes…
Ayushmann Khurrana takes ‘The Ultimate Break’ with Kit Kat and Netflix.
Netflix and KitKat have teamed up for a new collaboration focused on the theme of “breaks.” Fans can scan a QR code on the new KitKat packaging to enter the…
Equativ and Sharethrough merge to create an independent ad platform.
Equativ, a global ad tech company, has merged with Sharethrough, a leading omnichannel ad exchange, to create one of the world’s largest ad marketplaces. The combined entity, with over 720…
Spotify unveils its new in-house creative agency, Creative Lab.
Spotify has launched its new in-house creative agency, Creative Lab, aimed at collaborating with brands and agencies to foster creativity with a Spotify-centric approach. This service will be available in…
Maggi’s new campaign fosters ‘moments of togetherness’ for families to enjoy quality time together.
Maggi’s latest campaign celebrates meaningful moments of togetherness that spark conversations, laughter, and lasting memories, encouraging families to cherish these moments. Rajat Jain, Director of the Foods Business at Nestlé…
FICCI appoints Jyoti Vij as its new Director General.
The Federation of Indian Chambers of Commerce and Industry (FICCI) has appointed Jyoti Vij as its new Director General. Shailesh Pathak, the outgoing Secretary General, has resigned for personal reasons,…
Revry’s ‘Ball on the Terrace’ to Celebrate Pride at Cannes Lions Festival.
The inaugural ‘Ball on the Terrace’ event is set to dazzle Cannes Lions in celebration of Pride on Friday, June 21, 2024, at 5:30 pm. Revry is presenting a dynamic…
Havas India appoints John Thangaraj as Chief Strategy Officer of Havas Creative Network India.
Havas India has appointed John Thangaraj as Chief Strategy Officer of Havas Creative Network India. His responsibilities will span across Havas Worldwide India (creative), Havas CX India (customer experience), Conran…
Former Prasar Bharati CEO, Shashi Shekhar Vempati, has joined the BARC board.
Former Prasar Bharati CEO, Shashi Shekhar Vempati, has been appointed as a professional director on the Broadcast Audience Research Council (BARC) board. Vempati is also the Co-founder of DeepTech for…
Parle’s 20-20 cookies new campaign gives us a ‘genuine’ reason to smile.
Parle Products has launched its latest campaign for Parle 20-20 cookies. The brand’s past campaign thrilled us with a quirky set of situations that one has to smile through. This…
Ather Energy names Tilt Brand Solutions as its brand and communications agency.
Ather Energy, a leading electric scooter manufacturer, has partnered with Tilt Brand Solutions as its brand and communications agency for its upcoming product line. Tilt Brand Solutions, a Mumbai-based consultancy,…
Kelli Parsons has been named the new global CEO of Hill & Knowlton.
Hill & Knowlton and BCW will merge on July 1, 2024, to form Burson. Kelli Parsons has been appointed global CEO of Hill & Knowlton, succeeding AnnaMaria DeSalva, who will…
Muthoot FinCorp launches the ‘Book My Gold Loan’ campaign featuring Shah Rukh Khan.
Muthoot FinCorp Limited (MFL) has launched the ‘Book My Gold Loan’ campaign featuring Shah Rukh Khan. This campaign introduces an innovative service that allows customers to book a Gold Loan…
Sara Ali Khan commemorates India’s recent T-20 World Cup triumph with Ferrero Rocher Moments in a new advertisement.
Following Team India’s triumphant victory last night, Ferrero India’s Ferrero Rocher Moments aims to make celebrations even sweeter! As India emerges victorious in the ICC T20 Men’s World Cup 2024,…
EssenceMediacom names Vivek Das as Managing Partner and MFG (Google) Lead for India and South-East Asia.
EssenceMediacom, GroupM’s newest media agency, has appointed Vivek Das as the new Managing Partner and MFG (Google) Lead for India and Southeast Asia. Vivek succeeds Vinish Mathews, who is now…
mediasmart and TCL partner to enhance CTV advertising.
MediaSmart, an Affle company, announced a strategic partnership with TCL, the world’s largest Android TV manufacturer, to integrate their inventory with advertisers on Connected TV (CTV). This collaboration aims to…
Hashtag Orange has appointed Bhav Sharma as its new Chief Performance Officer.
Hashtag Orange, an integrated marketing agency making waves across the country, has appointed Bhav Sharma as its first Chief Performance Officer. With over 20 years of experience, Sharma is tasked…
Groupe SEB India selects Bang in the Middle as its creative agency.
Groupe SEB India, the Indian subsidiary of the French multinational owning globally renowned brands like Tefal, Moulinex, and WMF, has appointed Bang in the Middle as its integrated communication partner…
Publicis India launches the “Fabulously Futuristic” campaign for Enamor Lingerie.
Publicis India, a branch of Publicis Groupe India, has launched its latest campaign, “Fabulously Futuristic,” for Enamor, a leading lingerie brand in India. This innovative campaign celebrates the active, modern…