“Sahi” App Unveils New DVC Campaign “Aa gaya High Performance ka Zamaana”
6th Nov’ 25, India: Sahi, India’s new age broker and high-performance trading platform, launched a powerful new brand inspiring traders to upgrade from outdated technology and embrace a faster, smarter,…
Creativefuel Ropes in Tanmay Sinha as AVP – Business Solutions & Operations
Mumbai, November 5, 2025: Creativefuel, one of India’s fastest-growing creative agencies and among the few with the largest portfolio of owned IPs, has announced the appointment of Tanmay Sinha, Former…
MiQ promotes Ribhu Mishra to drive India revenue growth
MiQ has elevated Ribhu Mishra to Vice President – Revenue, India, effective immediately. In this role, he will drive revenue and profit growth, lead commercial teams, and expand MiQ’s market…
Britannia Industries names Rakshit Hargave as new CEO
Britannia Industries has appointed Rakshit Hargave as its new Chief Executive Officer and Executive Director, effective December 15, 2025, for a five-year term pending shareholder approval. He succeeds Rajneet Singh…
Birla Opus Calista launches New Digital Campaign Showcasing its 99+ Stain Resistance Power!
Mumbai, 5th November 2025: Birla Opus Paints, housed under Aditya Birla Group’s Grasim Industries, releases its new digital film on World Stress Awareness Day spotlighting Birla Opus Calista, its premium…
Zupee Acquires Nucanon to Boost AI-Powered Storytelling
Zupee, India’s leading social gaming and entertainment platform, has acquired Australian AI storytelling startup Nucanon, marking a major India–Australia collaboration in digital entertainment. The move combines Zupee’s scale with Nucanon’s…
Shivani Shankar Appointed VP & Head of Unscripted Content at Endemol Shine India
Endemol Shine India has appointed Shivani Shankar as Vice President and Head – Content (Unscripted). With over two decades of experience in leading India’s top reality and non-fiction shows, she…
Equitas Small Finance Bank Strengthens Leadership with Appointment of Manish Agrawal as President – Finance
Equitas Small Finance Bank Limited (ESFBL) has appointed Manish Agrawal as President – Finance. A Chartered Accountant with over 27 years of experience, including two decades in banking, Agrawal will…
Berger Paints Reports ₹2,827.5 Crore Q2 Revenue, Profit Down 23.5%
Berger Paints India reported a steady Q2 performance despite weak demand, posting consolidated revenue of ₹2,827.5 crore, up 1.9% year-on-year. However, EBITDA fell 18.9% to ₹352.3 crore, and net profit…
Indriya by Aditya Birla Group Celebrates Connection with Aditi Rao Hydari & Siddharth in Festive Campaign
Aditya Birla Group’s jewellery brand Indriya has launched a heartwarming Diwali campaign featuring real-life couple Aditi Rao Hydari and Siddharth, highlighting love and connection over mere opulence. The film tells…
American Tourister’s New Campaign Showcases Nashik on the Global Stage
American Tourister’s new campaign, “Made in Nashik. For the World,” shines a global spotlight on the city that powers its success. Set in Nashik, home to the brand’s largest factory,…
Dentsu India Unveils Dentsu AMP to Transform Video Creation with AI and Human Creativity
Dentsu India has launched Dentsu AMP, a next-generation, video-first content engine that combines human creativity with AI to help brands produce high-quality storytelling faster and at scale. Led by Managing…
Times Internet Promotes Nikhil Sharma to Business Head of Newspoint
Times Internet has elevated Nikhil Sharma to Business Head of Newspoint, effective November 2025. Sharma has been with the company for over eight years, previously serving as Head of Business…
Zepto Names Simran Sachdeva Associate Director of Brand Marketing
Zepto has appointed Simran Sachdeva as Associate Director – Brand Marketing, effective October 2025. Based in Bengaluru, she has been with the company for over a year, previously serving as…
Publicis Secures Global Media Mandate for Unilever’s Ice-Cream Unit
Publicis Groupe has been appointed the global media agency of record for Unilever’s soon-to-be independent ice-cream division, which includes brands like Magnum, Ben & Jerry’s, and Cornetto. The move comes…
Mantis Joins Forces with Brand Safety Institute to Boost Standards and US Growth
Mantis, a leading contextual advertising platform, has partnered with the Brand Safety Institute (BSI) to advance brand safety standards and strengthen its presence in the US market. The collaboration aims…
NPCI launches awareness campaign against ‘digital arrest’ fraud
As India accelerates toward a digital-first economy, the National Payments Corporation of India (NPCI) has launched an awareness campaign to educate citizens about the growing threat of ‘digital arrest’ scams.…
FCB Ulka wins creative mandate for Bajaj Almond Drops & No Marks
FCB Ulka, part of FCB India, has been appointed the creative agency on record for Bajaj Almond Drops Hair Oil and Bajaj No Marks after a multi-agency pitch. The agency…
Coca-Cola fuses AI and emotion for its most magical holiday campaign yet
Coca-Cola’s 2025 global holiday campaign, “Refresh Your Holidays,” blends nostalgia with innovation, celebrating the unseen givers of the season through heartwarming films powered by AI. The campaign revives the iconic…
Aditya Swamy Elevated to Managing Director at Google Play
Aditya Swamy has been promoted to Managing Director at Google Play. Previously, he served as Regional Director for India, Southeast Asia, Australia, and New Zealand, a position he held for…
Zee Media Appoints Raktim Das as CEO; Manish Seth Joins as CRO
Zee Media Corporation has appointed Raktim Das as its new chief executive officer (CEO) and key managerial personnel, effective November 4, 2025, following the resignation of Karan Abhishek Singh, who…
Tata Consumer Products Announces Leadership Changes in Packaged Beverages Division
Tata Consumer Products has announced key leadership changes in its packaged beverages business following the resignation of Puneet Das, president – packaged beverages, India & South Asia (including Organic India),…
L’Oréal Professionnel names Ogilvy Paris as global social media partner
L’Oréal Professionnel has appointed Ogilvy Paris to handle its global social media strategy across TikTok and Instagram following a multi-agency pitch. The global mandate aims to strengthen the brand’s presence…
Puma’s early bet on women’s sports sets new marketing blueprint
The BCCI has announced a ₹51 crore cash prize for the Indian women’s cricket team following their historic World Cup victory over South Africa — surpassing the ICC’s official prize…
Creativefuel Acquires Recommendation Community & Music Community
Mumbai, November 4, 2025: Creativefuel, one of India’s fastest-growing creative agencies and among the few with the largest portfolio of owned IPs, has announced the strengthening of its media &…
JLL India names Gaurav Sharma head of Hotels & Hospitality business
JLL India has appointed Gaurav Sharma as Head of Hotels & Hospitality Group, India, and Senior Director, Hotel Capital Markets, Asia, marking his return to the firm. Based in Delhi,…
WattPower unveils “Wired for Good” campaign redefining energy for progress
WattPower, a global renewable energy leader, has launched its new digital campaign, “Wired for Good”, redefining energy as a force for purpose and progress. The film positions energy not just…
TechnoSport strengthens Activewear Leadership with Myntra’s M-Now debut; Overall Q-Commerce Growth to Contribute ~20% Revenue
National, 03 November 2025: TechnoSport, India’s fastest-growing activewear brand, has announced its launch on M-Now, the hyper-speed delivery service of one of India’s leading fashion, beauty and lifestyle platforms, Myntra.…
ENO brings wedding feast comedy with Sunil Grover and more
ENO has launched its new campaign, “Shaadi Ki Buffetbaazi”, a humorous take on India’s grand wedding feasts. Starring Sunil Grover, Mallika Dua, Gaurav Gupta, Amit Tandon, Naman Arora, and Manvi…
Swiss Beauty unveils ‘We Got You, Girl!’ campaign celebrating bold, expressive women
As the wedding season kicks in, Swiss Beauty has launched its new campaign, “We Got You, Girl!”, featuring brand ambassador Taapsee Pannu. The campaign celebrates the confidence, versatility, and expressive…