Preetam Thingalaya has joined Bullet, India’s first micro-drama app, as Vice President of Marketing, according to his LinkedIn post. In partnership with Zee Entertainment, Bullet aims to deliver vertical, bite-sized, creator-led episodes designed for binge-watching with strong emotional appeal.
With over 20 years of experience across entertainment, FMCG, e-commerce, and tech, Preetam has led digital strategy, media planning, and brand collaborations to drive measurable business growth. Before joining Bullet, he headed marketing at Eshtory, a premium audio storytelling platform, and has previously worked with Mirum India, Zee5, Mindshare, and HUL.