Virat Kohli ends ₹110 cr Puma deal after 8 years.
Virat Kohli has ended his ₹110 crore, 8-year deal with Puma to support Agilitas Sports, a homegrown athleisure brand founded in 2023 by former Puma India MD Abhishek Ganguly. Kohli…
Pravin Chaudhari named MD of Kansai Nerolac Paints.
Kansai Nerolac Paints has appointed Pravin Chaudhari as its new Managing Director, effective April 1, 2025. He succeeds Anuj Jain, who retires after 35 years of service. Chaudhari, with over…
Creativefuel acquires MissMalini for ₹6 Cr.
Creativefuel, a content and marketing agency founded by Nikhil and Tushar Sukhramani, has acquired MissMalini Entertainment from The Good Glamm Group (GGG) for ₹6 crore. The deal includes the MissMalini…
Manjari Singhal named Chief Growth & Business Officer at Cleartrip.
Cleartrip, a Flipkart company, has announced the appointment of Manjari Singhal as its new Chief Growth & Business Officer, following the departure of Anuj Rathi, who is moving on to…
Britannia appoints Tilt Brand Solutions as its brand and communication agency.
Britannia Industries has appointed Mumbai-based Tilt Brand Solutions as its official brand and communication agency for its Cakes, Rusk, Bread, and Croissant portfolio. Tilt will lead the brand strategy and…
Hitachi appoints Dr. Bharat Kaushal as Executive Chairman and acting MD.
Effective April 1, 2025, Hitachi has elevated Dr. Bharat Kaushal to Executive Chairman and Acting Managing Director of Hitachi India. He will also continue as Corporate Officer, Hitachi Ltd., and…
Anita Kotwani Named Chief Client Officer, Dentsu South Asia
Dentsu South Asia has appointed Anita Kotwani as Chief Client Officer for the region, in a move that underscores the company’s commitment to deepening client relationships and driving strategic business…
Amit Wadhwa Appointed CEO of Dentsu Creative & Media Brands, South Asia
Dentsu South Asia has named Amit Wadhwa as Chief Executive Officer, Dentsu Creative & Media Brands, South Asia. In this expanded leadership role, Amit will oversee dentsu’s creative and media…
LIC promotes Vivek Paul and Govind Agarwal to senior roles.
The Life Insurance Corporation of India (LIC) has promoted Vivek Paul and Govind Prasad Agarwal to Senior Management Personnel (SMP) positions, effective April 9, 2025. Vivek Paul has been appointed…
SportsBaazi rolls out new campaign featuring Robin Uthappa
SportsBaazi, India’s top sports trading platform, has launched a new campaign titled “Ye Dil. Dimag. Data Ka Game Hai”, featuring World Cup winner and motivational speaker Robin Uthappa. The initiative,…
V-Guard launches romantic summer campaign: “Beat the heat, Ignite the love.”
V-Guard Industries has launched its latest summer campaign, “Hum, Tum Aur V-Guard”, showcasing how love can thrive even in the heat. Through four short films featuring a young couple, the…
Influencers to remove anti-Dettol content, Delhi HC told.
In a defamation case filed by Reckitt Benckiser India, makers of Dettol, dermatologist Dr. Manjot Marwah and influencer Raj Shamani informed the Delhi High Court they are willing to remove…
McCann Worldgroup appoints Sumeer Mathur as Chief Strategy Officer.
Sumeer Mathur has been appointed Chief Strategy Officer at McCann Worldgroup India, effective end of April 2025. He joins from Dentsu, where he led strategy across creative, CX, media, and…
Rugby Premier League partners with JioStar.
Rugby India and GMR Sports have announced the inaugural Rugby Premier League (RPL), set to take place from June 1–15 at the Mumbai Football Arena. Star Sports and JioStar will…
HDFC MF rolls out new ‘Zindagi Ke Liye SIP’ campaign.
HDFC Asset Management has unveiled a fresh wave of its ‘Zindagi Ke Liye SIP’ campaign, aimed at educating and inspiring hesitant investors. The campaign creatively compares daily life efforts—like emotional,…
VML appoints Jeff Geheb as CEO of VML Enterprise Solutions.
VML has promoted Jeff Geheb to CEO of VML Enterprise Solutions, a rapidly growing $1.5 billion division focused on technology transformation, commerce, customer experience, and consulting. Geheb will continue reporting…
CCI seeks more evidence in complaints against quick commerce platforms: Report.
The Competition Commission of India (CCI) has requested additional information from the All India Consumer Products Distributors Federation (AICPDF) regarding their complaint against quick commerce platforms like Zepto, Blinkit, and…
The ABBY Awards 2025 powered by One Show announces Rajdeepak Das, Senthil Kumar, Chandni Shah, and Anupama Ramaswamy as Jury Chairs
The Ad Club today announces the first set of jury chairs for The ABBY Awards 2025 powered by One Show scheduled to take place at Goafest 2025 on May 21,…
Airtel Payments Bank rolls out ‘One Card for Everything’ campaign.
Airtel Payments Bank has launched its ‘One Card for Everything’ campaign to promote the RuPay On-The-Go Card, enabled with the National Common Mobility Card (NCMC). Designed for seamless, secure payments,…
Goafest 2025 Welcomes Industry’s Talent at Advertising Rocks Season 3
With a promise to be bigger, bolder, and more electrifying than ever, Goafest 2025 will bring together the brightest creative minds in the advertising, marketing and media industry for an…
Vanesa appoints Kiara Advani as Brand Ambassador.
Vanesa, the fragrance brand known for empowering women, has announced Kiara Advani as its new brand ambassador. Kiara’s charm, authenticity, and modern femininity align perfectly with Vanesa’s values of confidence…
Van Heusen launches ‘Born of Art’ campaign at IPL 2025.
Van Heusen, part of Aditya Birla Fashion and Retail, has launched its new campaign Born of Art during Tata IPL 2025. Set against Italy’s artistic backdrop, the cinematic ad features…
Sriram Padmanabhan named Head of Healthcare Business at Dabur.
Dabur India Ltd. has appointed Sriram Padmanabhan as the new Head of Health Care Business, effective April 7, 2025. This decision was approved by the Board of Directors following a…
SOCIALEYEZ to boost Texas Chicken’s digital presence in MENA.
SOCIALEYEZ, a leading creative strategy team in the Middle East, has partnered with Texas Chicken to enhance its digital presence across the UAE, KSA, and Oman. The collaboration, which began…
Nykaa’s beauty segment sees strong Q4 FY25 growth.
FSN E-Commerce, parent of Nykaa, reported steady growth in Q4 FY25, with overall net revenue expected to rise in the low to mid-20% range YoY. The beauty segment outperformed the…
PR Professionals Bag the Coveted PR Mandate for Indian Chamber of Commerce (ICC)
PR Professionals (PRP), India’s leading integrated communications firm and the flagship of PRP Group, has been appointed as the official public relations partner for the Indian Chamber of Commerce (ICC).…
After Ganguly, Mahesh Babu, and Mohanlal, Lloyd reunites with DeepVeer.
With temperatures soaring past 40°C in many states, AC sales are booming. Blue Star targets 5 lakh units and 25–30% growth, while Godrej aims for a 50% rise in FY26.…
Rinshul Chandra resigns as COO of Eternal Limited (formerly Zomato).
Eternal Limited (formerly Zomato Limited) has announced the resignation of Rinshul Chandra from his role as Chief Operating Officer of the Food Ordering and Delivery Business. The company formally informed…
Kwality Wall’s launches Golden Spoon to enhance family moments.
Kwality Wall’s has launched Golden Spoon, a new range of in-home frozen desserts aimed at bringing families together and making everyday moments sweeter. Tapping into India’s growing dessert market, the…
ABP and Cadbury launch ‘Muhurtora’ campaign featuring Prosenjit.
Cadbury and ABP One have launched the 13th edition of their beloved Cadbury Mishti campaign—this year titled “Muhurtora Hok Aaro Mishti”, featuring actor Prosenjit Chatterjee. The campaign blends Bengal’s traditional…