FCB Interface has appointed Swati Balani as Executive Creative Director to lead integrated creative mandates across mainline, digital, content, and social platforms. With over 15 years of experience, Balani has held key roles at BBH India, Sideways Consulting, and AutumnGrey, crafting impactful campaigns for brands like Microsoft and Pepsico.
Her diverse background spans digital storytelling, copywriting, and brand building. An entrepreneur as well, she founded the dessert brand Beaten and Baked in 2021. Balani announced her new role on LinkedIn, marking a fresh chapter in her creative journey.