Platinum Outdoor Launches 3D OOH Campaign for IRTH Bags
Mumbai, 2nd Sept, 2025: Platinum Outdoor, a unit of Madison World, executed a striking OOH campaign for IRTH bags in Mumbai. The campaign featured oversized 3D bag installations across 4–5…
Lauritz Knudsen launches ‘Powering a Non-Stop India’ campaign with Mumbai Indians stars.
Lauritz Knudsen Electrical and Automation has launched its new brand campaign, ‘Powering a Non-Stop India’, created by Saatchi & Saatchi India. Featuring Mumbai Indians stars Hardik Pandya, Rohit Sharma, and…
Fevikwik’s KwikGPT turns fixes into creative ideas.
Fevikwik, long known for “chutki mein chipkaaye,” has launched a digital-first campaign called KwikGPT, created by Ogilvy India. The initiative shifts the brand from instant fixes to instant creativity, encouraging…
Campus Activewear names Kriti Sanon brand ambassador for women’s category
Campus Activewear has appointed actress Kriti Sanon as the new face of its Women’s Category, marking a step toward strengthening its presence in the growing women’s sports and athleisure segment.…
Mccann Worldgroup India Bags Smart Bazaar Account, Rolls Out Fresh Brand Campaign
Mumbai, 29th August 2025: Smart Bazaar has partnered with McCann Worldgroup India to craft a new cultural narrative that reflects a quiet but powerful transformation in Indian households. The campaign…
Sprite launches ‘Spicy Ko De Sprite Ka Tadka’ with Sharvari & Sunil Grover
Sprite has rolled out its new campaign ‘Spicy ko de Sprite ka Tadka’, celebrating India’s love for spice by positioning the beverage as the perfect mealtime companion. Featuring brand ambassador…
Kareena Kapoor leads myTrident’s festive OOH campaign
myTrident, the home décor brand from Trident Group, has launched its festive campaign with brand ambassador Kareena Kapoor Khan through 3D OOH billboards across 15 major cities including Delhi, Mumbai,…
TRIOOH debuts with a high-impact campaign across cities
TRIOOH, a new-age out-of-home (OOH) advertising agency, made its debut with a high-impact 16-day campaign for a leading messenger app. Rolled out across 150+ prime sites in major Indian cities…
JSW MG Motor India’s Ganesh Chaturthi film highlights cars as part of family traditions.
JSW MG Motor India has released a Ganesh Chaturthi digital film that highlights how cars become part of family traditions. Set in an MG showroom, the story follows a family…
Hyphen rolls out new ABSLI campaign with Farhan Akhtar.
Aditya Birla Sun Life Insurance (ABSLI) has launched its new campaign “Ye Akela hi Kaafi hai” to promote the ABSLI Super Term Plan, featuring Farhan Akhtar. Positioned as a single,…
JSW MG Motor India signs Pulkit Samrat & Varun Sharma for ‘EV Sahi Hai’ campaign.
JSW MG Motor India has launched the second phase of its ‘EV Sahi Hai’ campaign, featuring Pulkit Samrat and Varun Sharma of Fukrey fame. Using humour and creative storytelling, the…
This Onam, Asianet Introduces ‘Poopaattu’ – A Flower Song Created Using Bio-Sonification Technology
Mumbai, 26 August, 2025: Asianet, Kerala’s leading general entertainment channel has announced the launch of the world’s first Poopaattu (Flower Song) for Onam, developed using bio-sonification technology. The initiative, part…
Peter England celebrates Onam with Gen Z rap anthem ft. The Imbachi.
Peter England is celebrating Onam with a youth-focused campaign featuring a rap anthem by Kerala artist The Imbachi. The track blends traditional festive rhythms with hip-hop, aiming to connect with…
Sony Sports Network launches #RagRagMeinBharat Asia Cup 2025 campaign with Virender Sehwag.
Sony Sports Network, official broadcaster of the Asia Cup 2025, has launched its new campaign #RagRagMeinBharat featuring cricket legend Virender Sehwag. The campaign film highlights cricket’s power to unite India…
Varun Dhawan unveils Too Yumm!’s anti-hangover chips.
Too Yumm! has launched Party Harder Chips, the world’s first anti-hangover chips, inspired by Livitup supplements. Infused with turmeric, ginger, black pepper, and green tea antioxidants, the chips combine bold…
Birla Opus Paints’ new digital film on Ganesh Chaturthi captures the joy of welcoming Bappa home
Mumbai; 21st August 2025: Birla Opus Paints, housed under Aditya Birla Group’s Grasim Industries, marks this Ganesh Chaturthi with the launch of its new digital film. Rooted in the brand’s…
Škoda Auto and Publicis Groupe India celebrate 25 Years of Fan Love with a Heartfelt Campaign: ‘Fans, Not Owners’
Mumbai, 21 August 2025: Škoda Auto India, in collaboration with ‘Team Drive’ at Publicis Groupe India has launched a new integrated campaign, ‘Fans Not Owners’, marking the brand’s 25-year journey…
Birla Opus Paints launches India’s first paint promise with Vicky and Rashmika.
Birla Opus Paints, part of Aditya Birla Group’s Grasim Industries, has launched ‘Birla Opus Assurance’, India’s first-ever paint assurance program. The initiative promises a free repainting service within a year…
Siddhant Chaturvedi becomes Max Fashion’s first male brand ambassador.
Max Fashion has named actor Siddhant Chaturvedi as its first male brand ambassador, joining Kalki Koechlin and Alaya F. The announcement coincides with the launch of its new campaign, “How…
Aishwarya Rai Bachchan champions self-worth in L’Oréal Paris campaign.
L’Oréal Paris has launched a new edition of its global Lessons of Worth series with Aishwarya Rai Bachchan, reinforcing its iconic message Because I’m Worth It. In the digital film,…
Rana Daggubati leads JioStar’s Pro Kabaddi campaign, ‘Ghus Kar Maarenge’.
JioStar has launched its high-voltage campaign for Season 12 of the Pro Kabaddi League with the film “Ghus Kar Maarenge” featuring Rana Daggubati. Released in Hindi, Tamil, and Telugu, the…
Nissan Magnite Kuro Edition stars in TBWA\India, OMD India campaign.
Nissan India has launched “The Boldest Black” campaign to showcase the Magnite Kuro Edition, conceptualized by Nissan United — a collaboration of TBWA\India and OMD India. The campaign highlights the…
Zepto launches new offering: ‘Own land in 10 minutes’.
Zepto has taken quick commerce to new heights by partnering with The House of Abhinandan Lodha to offer plots of land in just 10 minutes, unveiled through a Janmashtami ad…
Godrej Enterprises Group celebrates Independence Day with ‘What Independence Unlocks Today’ film.
Godrej Enterprises Group marked Independence Day with its digital film What Independence Unlocks Today, celebrating independence as an evolving journey that unlocks opportunities, empowers people, and shapes India’s future. The…
Mia By Tanishq Celebrates The Hands Behind Its Craft In Its Independence Day Campaign
Mumbai/Bengaluru, INDIA: Mia by Tanishq, one of India’s leading fine jewellery brands, marks this Independence Day with a heartfelt tribute to the people behind its jewellery. The result, conceptualized by…
Bandhan MF and Grey India launch ‘Freedom at 19:47’ financial independence campaign.
Bandhan Mutual Fund, in collaboration with Grey India, has launched Freedom at 19:47, a campaign turning 7:47 PM into a symbolic daily reminder to invest and work towards financial independence.…
Mankind Pharma launches Amitabh Bachchan-led organ donation awareness campaign.
Mankind Pharma marked World Organ Donation Day with its Live Beyond Your Life campaign, featuring Amitabh Bachchan, to address India’s critically low organ donation rates—less than 1% of every 10…
MILKMAID Launches New TVC; Serves Up the ‘Yummazing’ Joy of Homemade Desserts
Mumbai, 14 August, 2025: Nestlé MILKMAID, a name that has defined sweetness in Indian homes now for 113 years, has launched its latest TVC celebrating the joy of preparing desserts…
Cheil X rolls out ‘EV Sahi Hai’ campaign for JSW MG Motor India.
Cheil X has launched EV Sahi Hai, a new campaign for JSW MG Motor India aimed at boosting consumer confidence in electric vehicles. Inspired by the Mutual Fund Sahi Hai…
This Independence Day, boAt’s Rock In India campaign launches The Ultimate Attention Crash Course to highlight their Make In India initiative
13th August 2025, New Delhi: This Independence Day, boAt, India’s number one audio and wearables brand, rocks the occasion with its latest campaign, Rock in India, by humorously taking a…