Aashish Midha has rejoined Hero MotoCorp as Head of Marketing, bringing extensive experience in retail, digital innovation, and brand strategy. He will lead domestic and global marketing, focusing on integrated campaigns and consumer engagement. Previously, he was CEO & MD at ZALORA (Philippines and Indonesia) and held key roles at Myntra. This marks his second stint at Hero, having earlier led impactful campaigns like ‘Hero Salutes’. His return highlights the brand’s commitment to future-ready, consumer-centric marketing.
