The Coca-Cola Company and Gutsche Family Investments (GFI) will sell a 75% stake in Coca-Cola Beverages Africa (CCBA) to Coca-Cola HBC in a deal valuing the bottler at $3.4 billion. CCBA, the largest Coca-Cola bottler in Africa, operates in 14 countries and accounts for about 40% of the continent’s Coca-Cola volume.

Coca-Cola will sell 41.52% of its stake, and GFI will sell 33.48% to Coca-Cola HBC, with the transaction expected to close by the end of 2026. Coca-Cola HBC will also have the option to acquire the remaining 25% within six years.

The sale marks another step in Coca-Cola’s global refranchising strategy, reducing bottling operations to around 5% of consolidated revenue. After completion, Coca-Cola HBC will manage two-thirds of Africa’s Coca-Cola volume and cover over half of the continent’s population.

Coca-Cola HBC also plans a secondary listing on the Johannesburg Stock Exchange, reinforcing its long-term commitment to Africa’s growth.

Subscribe Advertising Reporter Newsletter

Signup to receive your daily updates of Media Industry Insights on Advertising, Agencies, Media and Marketing.

Just confirm your subscription and we are officially friends.

By admin

Leave a Reply

Your email address will not be published. Required fields are marked *