Perplexity has launched Comet Plus, a $5 subscription aimed at creating a sustainable compensation model for publishers and journalists in the AI era.
Moving beyond clicks and pageviews, Comet Plus introduces a three-tier system rewarding publishers for human traffic, AI search citations, and agent actions. All subscription revenue (minus compute costs) will be shared with participating publishers, ensuring their work is valued whether consumed directly by readers or through AI assistants.
Perplexity positions Comet Plus as the first model that fairly compensates quality journalism in the AI-powered internet, offering publishers both sustainability and a stronger role in shaping how people discover and act on information online.