Wondrlab, India’s platform-first martech network, has expanded into Europe with the launch of Opportune Europe, its advanced influencer marketing platform. After acquiring Polish agency WebTalk in 2024, this move strengthens Wondrlab’s “technology out of India” strategy by bringing its proven data-led influencer model to the Central and Eastern European market.
Leading the new venture is Łukasz Borek, appointed CEO of Opportune Europe and Chief Influencer & AdTech Officer for Wondrlab Poland. With over 17 years of experience, Borek will drive the platform’s managed service model, which integrates automated influencer identification, outreach, analytics, and ROI measurement.
Wondrlab leaders highlighted this as a key step in building a global martech ecosystem, exporting Indian innovation and creating a technological bridge between Asia and Europe.