Truecaller Ads names Athul Prabhu Product Director.
Truecaller has appointed Athul Prabhu as Product Director for Truecaller Ads, where he will drive product vision and strategy for its advertising business. With over a decade of experience in…
Akasa Air names Naarayan T V as CMO.
Akasa Air has appointed Naarayan T V as its Chief Marketing Officer, effective August 29, 2025. He will lead marketing, corporate communications & ESG, customer experience, eCommerce, loyalty, and partnerships,…
Rohit Talwar appointed CMO at JSW Paints.
Rohit Talwar has joined JSW Paints as Chief Marketing Officer, marking his entry into the paints industry. Announcing the move on LinkedIn, he highlighted the sector’s rapid growth, projected to…
NODWIN Gaming & Jiostar launch OnePlus Android BGMS Season 4.
NODWIN Gaming has announced the return of the OnePlus Android Battlegrounds Mobile India Masters Series (BGMS) Season 4, airing from August 18 to September 14 on Star Sports Khel and…
Tata CLiQ Luxury, in partnership with HSBC India, launches the HSBC Luxe Avenue
National, 01 September, 2025: Tata CLiQ Luxury, India’s premier luxury lifestyle platform, has partnered with HSBC India to launch the HSBC Luxe Avenue, a curated online boutique featuring the most…
Grey India Appoints Multi-Award-Winning Creative Leader Mahesh Ambaliya as Group Creative Director
Grey India has announced the appointment of Mahesh Ambaliya as Group Creative Director, where he will work across all three offices, bringing his globally celebrated creative expertise to the agency’s…
Avantika G. promoted to Director, Corporate Communications at Khaitan & Co.
Avantika G. has been elevated to Director – Corporate Communications at Khaitan & Co. She expressed gratitude to the firm’s leadership and her team, noting her excitement for the next…
Madison Media names Vivek Das Chief Digital Officer.
Madison Media has appointed Vivek Das as its Chief Digital Officer, reporting to Ajit Varghese, Partner and Group CEO, Madison Media & OOH. Das brings over 20 years of experience…
Swiggy HDFC Bank credit card adds Paytm Travel perks for holidays.
Swiggy and HDFC Bank have added a new perk to the Swiggy HDFC Bank Credit Card—an instant 6% discount on domestic and international flights and bus bookings via Paytm Travel.…
JioHotstar hits global milestone as Reliance-Disney target digital entertainment lead
Reliance Industries is reshaping India’s media and entertainment space through JioStar and JioHotstar. At its 48th AGM, Mukesh Ambani highlighted that JioStar, its joint venture with Disney, has built a…
Anuradha Aggarwal promoted to Director, Marketing & Growth, Amazon India
Amazon India has promoted Anuradha Aggarwal as Director, Marketing & Growth. She earlier served as Director, User Growth and CMO at Amazon Pay, where she was instrumental in expanding the…
Jio IPO set for H1 2026, announces Mukesh Ambani
Mukesh Ambani announced at Reliance Industries’ 48th AGM that Jio Platforms will file for an IPO in the first half of 2026. He said the listing will showcase Jio’s ability…
Nishant Pitti named CMD of EaseMyTrip
EaseMyTrip co-founder Nishant Pitti has taken over as Chairman and Managing Director after Prashant Pitti stepped down from the role. Having been with the company for over 17 years, Nishant…
Reliance and Google Cloud team up to drive India’s AI growth with a dedicated Jamnagar cloud region.
Reliance Industries Limited (RIL) has expanded its partnership with Google Cloud to build a dedicated AI-focused cloud region in Jamnagar, powered by Reliance’s green energy and connected through Jio’s digital…
KRBL Limited promotes Kunal Sharma to Vice President.
Kunal Sharma has been promoted to Vice President at KRBL Limited, the company behind India Gate Foods. In this role, he will lead Marketing, Modern Trade, and E-commerce for KRBL’s…
Bright Brain wins integrated digital mandate for Raychem RPG.
Raychem RPG, a joint venture between TE Connectivity and RPG Enterprises, has appointed Bright Brain Technologies as its integrated digital partner to strengthen brand presence and unify communications. With over…
Piramal Consumer Healthcare names Punt Creative as digital agency for its flagship brands.
Piramal Consumer Healthcare (PCH) has appointed Punt Creative as its digital agency after a multi-agency pitch. The mandate includes social media, digital marketing, and campaign management for flagship brands Lactocalamine,…
Mccann Worldgroup India Bags Smart Bazaar Account, Rolls Out Fresh Brand Campaign
Mumbai, 29th August 2025: Smart Bazaar has partnered with McCann Worldgroup India to craft a new cultural narrative that reflects a quiet but powerful transformation in Indian households. The campaign…
Chaya Nayak joins OpenAI to co-lead special initiatives with Irina Kofman.
Chaya Nayak has joined OpenAI’s Special Initiatives team, where she will work with Irina Kofman to explore opportunities at the frontier of AI. Nayak spent nearly a decade at Meta,…
Creativefuel acquires Reddit-focused agency Onemotion.
Creativefuel, one of India’s leading meme marketing and cultural content agencies, has acquired Reddit-first agency Onemotion Group for an undisclosed sum. The deal strengthens Creativefuel’s capabilities in community and culture…
Havas Play North America appoints Andrea Isaac as Managing Partner and Alessia Grosso as Head of Strategy & Product.
Havas Media Network has appointed Andrea Isaac as Managing Partner and Alessia Grosso as Head of Strategy & Product for Havas Play North America, reinforcing its culture-first approach to brand…
Universal Music India Enters Strategic Partnership with Maddock Films And Its New Music Label ‘Mad For Mussic’
Mumbai – 29th August 2025: Universal Music India (UMI), a division of Universal Music Group (UMG), the world leader in music based entertainment, today announces it has entered into a…
Publicis Sapient names Nathalie Gaveau Chief Client Officer, U.S., and EVP, Publicis Groupe.
Publicis Sapient, the digital transformation arm of Publicis Groupe, has appointed Nathalie Gaveau as Chief Client Officer for the U.S. and EVP, Publicis Groupe. Based in New York, she will…
Sprite launches ‘Spicy Ko De Sprite Ka Tadka’ with Sharvari & Sunil Grover
Sprite has rolled out its new campaign ‘Spicy ko de Sprite ka Tadka’, celebrating India’s love for spice by positioning the beverage as the perfect mealtime companion. Featuring brand ambassador…
Z rolls out ‘Zee Spotlight’ with Hyundai as first partner
Zee Entertainment Enterprises (ZEEL) has launched ‘Zee Spotlight’ under its ‘Z’ RISE Initiative, an advertising innovation designed to deliver high-impact brand visibility across its GECs, movie channels, and ZEE5. The…
Kareena Kapoor leads myTrident’s festive OOH campaign
myTrident, the home décor brand from Trident Group, has launched its festive campaign with brand ambassador Kareena Kapoor Khan through 3D OOH billboards across 15 major cities including Delhi, Mumbai,…
DS Group’s Pulse Candy Spices Up Ganesh Mahotsav with a Tangy Twist
New Delhi, August 28th 2025: Pulse Candy, one of the popular brands from the Dharampal Satyapal Group (DS Group), a leading FMCG conglomerate and multi-business corporation, has launched an interactive…
CMF by Nothing appoints Himanshu Tandon as VP – Business
CMF by Nothing has appointed Himanshu Tandon as Vice President of Business to drive its next phase of global growth. Tandon, former Country Head at POCO India and senior leader…
From London’s Streets to Luxury Seats: Lufthansa and WPP Media Release ‘Insider Guide 2.0’ with Sreeleela
National, August 28th, 2025: Lufthansa German Airlines, in partnership with WPP Media, has launched the latest edition of its signature experience-first campaign — Lufthansa Insider — featuring celebrated Indian actress…
AI in Advertising – Superpower for Growth or the Industry’s Slow Poison?
1.) You’ve worked across television, festivals, live events, and now branded content. How has the definition of “impactful content” evolved for you over the years? Over the years, I’ve realised…