MARS Cosmetics has named Anshu Arora Sindhwani as its Head of Product, marking a key step in strengthening its leadership and accelerating product innovation. With over 15 years of experience across beauty, colour cosmetics, and FMCG sectors — including roles at AkzoNobel, Colorbar, Mary Kay, and Win-Medicare — Anshu brings deep expertise in consumer-led innovation and product strategy.
At MARS, she will lead end-to-end product development, category planning, and innovation architecture, building a strong pipeline of creative, high-performance, and affordable launches aligned with the brand’s vision of “Makeup for Everyone.”