Equitas Small Finance Bank has appointed PRHUB as its official PR and communication partner, effective July 1. PRHUB will handle integrated communication strategies and media relations for the bank as it enters a new phase of growth and engagement.
Vignesh Murali, Senior VP and Head – Brand, Marketing & Corporate Communications at Equitas SFB, said the partnership reflects the bank’s drive to adopt fresh, strategic approaches to storytelling. Xavier Prabhu, Founder & MD of PRHUB, expressed enthusiasm about supporting the bank during this pivotal stage, highlighting the strength of its internal brand and communications team.