BharatPe has announced the appointment of Siddhartha Jain as its new Chief Network Officer,
marking a strategic move to strengthen its leadership team. Siddhartha brings with him over 21
years of rich experience in FMCG sales and customer marketing, having worked with renowned
organizations such as ITC, Mondelēz, Perfetti Van Melle, and Coca-Cola FBO.

Over the course of his career, Siddhartha has built a strong track record in business development,
strategic execution, and project leadership. He has successfully managed a wide range of product
categories, demonstrating his versatility and deep understanding of diverse market segments.

His expertise spans across channel sales and relationship management, particularly with business
partners and distributors — key areas that align well with BharatPe’s growth ambitions. His proven
ability to drive customer-centric strategies and deliver scalable business solutions makes him a
valuable addition to the company’s leadership team.

With Siddhartha Jain on board, BharatPe is poised to further enhance its merchant network and
deepen its footprint across the country, staying committed to its mission of empowering small and
medium businesses in India.

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