ZEE5 teams up with Kyoorius Designyatra 2024.
ZEE5, India’s prominent video streaming platform, returned as the title sponsor of Kyoorius Designyatra 2024 for the second consecutive year. Held from 26th to 28th September in Goa, the event…
SuperGaming announces the launch date for Indus Battle Royale.
SuperGaming, India’s leading game development studio, has announced that its highly anticipated battle royale game, Indus, will launch on October 16th. It will be available for download on Android and…
Anupriya Shetty joins IN10 Media as Head of Marketing.
Anupriya Shetty is a seasoned brand leader with over 18 years of experience in Advertising, Brand Marketing, and Media & Entertainment. She has worked with renowned organizations like The Walt…
Piramal Finance supports Bharat’s underserved customers.
Piramal Capital & Housing Finance Limited has launched the second phase of its campaign, “Hum Kaagaz Se Zyada Neeyat Dekhte Hai,” aimed at empowering underserved customers in Bharat by improving…
Shantanu Gangane joins Coca-Cola as IMX.
Shantanu Gangane has joined The Coca-Cola Company as the Integrated Marketing Experience (IMX) Lead. In a LinkedIn post, he expressed his excitement about this new chapter, thanking his mentors for…
Meta launches Movie Gen, a new AI for video creation.
Meta has announced Movie Gen, a new AI model designed to create realistic video and audio clips based on prompts. The company claims it could compete with leading AI startups…
Entrust Family Office partners with The Media Manifest for communications strategy.
Entrust Family Office, a boutique firm offering succession and legacy planning for high-net-worth individuals, has partnered with The Media Manifest, a PR agency, to enhance its communication strategies. This partnership…
Swiggy Instamart rolls out new campaign with Dandiya queen Falguni Pathak.
As Navratri celebrations unfold, Swiggy Instamart has teamed up with Dandiya queen Falguni Pathak to infuse her vibrant Garba energy into its latest campaign. The humorous film portrays Falguni as…
Amazon Ads launches AI image generation tool in India to boost creativity.
Amazon Ads has launched its AI-powered image generation tool in beta for advertisers in India. This generative AI solution helps brands create lifestyle-themed images at scale to improve ad performance.…
Ishan Chatterjee is the new Chief Business Officer at JioCinema.
JioCinema, a leading digital entertainment platform in India, has appointed Ishan Chatterjee as Chief Business Officer. This move underscores JioCinema’s commitment to becoming a tech-driven company that offers innovative digital…
Gaurav Seth is now managing partner of CSA India, a Havas data analytics firm.
Gaurav Seth, previously head of PivotConsult, the strategic consulting division of PivotRoots that merged into CSA India, has been appointed managing partner to lead CSA India’s operations. CSA India is…
Motilal Oswal Private Wealth appoints Akash Hariani as Joint MD.
Motilal Oswal Private Wealth has appointed Akash Hariani as Joint Managing Director. With over 25 years of experience in private wealth management, Akash will significantly contribute to the firm’s growth…
Flags Communications wins the PR mandate for FMS Dental Hospitals.
Flags Communications has secured the Public Relations mandate for FMS Dental Hospitals, a leading dental care chain in Hyderabad and one of the largest in Southeast Asia. This partnership aims…
Uber’s new campaign features Jackie and Tiger Shroff.
Uber has launched a new brand campaign featuring the popular father-son duo Jackie and Tiger Shroff. The campaign aims to redefine urban mobility by showcasing how Uber simplifies travel, allowing…
Adobe hires Stagwell for global creative and social content.
Adobe has appointed Stagwell as its global lead for creative campaigns and social content for its Digital Media business. Stagwell will leverage the expertise of five agencies to deliver impactful…
Yolande Piazza joins PayPal as SVP and GM of Americas.
PayPal has appointed Yolande Piazza as Senior Vice President and General Manager of Americas. She announced the news on LinkedIn, sharing her excitement to lead the commercial teams across the…
Prime Video teams up with Kantar Media’s cross-platform view service in Spain.
Kantar Media has announced that Prime Video has joined its Cross-Platform View service in Spain, which offers audience insights for both linear TV and streaming platforms. Antonio Wanderley, CEO of…
Piyush Pandey is the first Indian to receive the LIA Legend Award.
Piyush Pandey, Executive Chairman of Ogilvy India and Chief Creative Officer Worldwide, has become the first Indian to receive the LIA Legend Award, introduced in 2023. This award honors leaders…
Hayley Valentine named Director of BBC Scotland
The BBC has appointed Hayley Valentine, an experienced journalist and editorial leader, as its new Director in Scotland. Valentine brings extensive experience from her time within the BBC as well…
Movado’s new campaign stars Sidharth Malhotra!
Movado, the renowned Swiss watchmaker, has launched a new campaign featuring Bollywood star and brand ambassador, Sidharth Malhotra. The campaign showcases the actor wearing designs from Movado’s iconic collections, including…
Dentsu X India Wins LG Electronics Digital Media Account
Dentsu X India has secured the digital media mandate for LG Electronics after a competitive pitch, with services to be managed from its New Delhi office. The agency, known for…
Dream11 Launches ‘Be a True Fan’ Campaign for Women’s WC!
Dream11, one of the world’s largest fantasy sports platforms with over 220 million users, has launched an advertising campaign titled “Poora Fan Bano” in anticipation of the Women’s Cricket World…
Mahindra Group elevates Kedar Apte to Sr. Vice President and Head of Charging Infrastructure.
Kedar Apte, formerly the chief of international operations for Mahindra Group’s Farm Equipment Sector, has been promoted to Senior Vice President and Head of Charging Infrastructure for the auto and…
Publicis Media Launches AI Marketing Tool Markriti
Publicis Media India has launched Markriti, an advanced machine-learning Marketing Mix Modeling (MMM) tool designed to enhance data-driven marketing strategies for brands. Powered by Meta Open Source and featuring an…
Spotify faces a 3-hour outage affecting 40,000+ US users.
Spotify experienced a significant outage on Sunday, lasting about three hours and impacting over 40,000 users in the United States at its peak, according to Downdetector. Users reported issues such…
Kunal Danda is appointed SVP at HiveMinds.
Kunal Danda has joined HiveMinds as Senior Vice President. He began his career as a Marketing Executive at Global Telesystems and later served as Assistant Marketing Manager at Franklin Templeton…
Aristocrat Media hosts the 3rd Healthcare and Wellness Innovation Conclave.
The 3rd Edition of the Healthcare Innovation Conclave was a grand success, bringing together healthcare professionals, innovators, and thought leaders to explore the future of healthcare and wellness. Under the…
Kenstar launches the festive campaign “Houseful of Joy.”
Kenstar is on an impressive growth trajectory after a record-breaking summer, solidifying its leadership in the cooler market. As the festive season nears, the brand is set to launch a…
Team Pumpkin won the social media mandate for Sadbhav Futuretech.
Team Pumpkin has secured the social media mandate for Sadbhav Futuretech, a leader in the Indian renewable industry. This partnership will enhance Sadbhav Futuretech’s social media presence, focusing on increasing…
Disney+ targets password sharing with new paid options.
Disney+ is taking steps to combat password sharing by informing subscribers that only individuals within their households can use the service. Those outside the household must sign up for their…