As the wedding season kicks in, Swiss Beauty has launched its new campaign, “We Got You, Girl!”, featuring brand ambassador Taapsee Pannu. The campaign celebrates the confidence, versatility, and expressive spirit of modern Indian women, positioning Swiss Beauty as their everyday beauty ally.
Taapsee embodies the many moods and roles of today’s woman — from bold professional to fun-loving bridesmaid — reflecting the brand’s promise of effortless glam for every occasion.
CMO Vidushi Goyal said the campaign strengthens Swiss Beauty’s bond with young consumers seeking expressive and empowering beauty. Created by Famous Innovations, the film highlights inclusivity, affordability, and authenticity — embracing every woman just as she is.
The campaign also showcases wedding-season must-haves, from glossy lips to statement eyes, and will roll out across digital, influencer, and retail channels with fresh, shareable content featuring Taapsee.