NODWIN Gaming & Sony LIV to Stream Esports World Cup 2025 in India
NODWIN Gaming has partnered with Sony LIV to stream select matches of the Esports World Cup (EWC) 2025 across India in Hindi and English, aiming to expand the tournament’s regional…
Nachiket Deole Joins AdOnMo as SVP – Sales to Boost pDOOH Growth
Nachiket Deole has joined AdOnMo as Senior Vice President of Sales, where he will lead growth in the programmatic Digital Out-of-Home (pDOOH) advertising space. The company aims to connect brands…
PwC: Global E&M Revenues to Reach $3.5 Trillion by 2029, Advertising Leads Growth
PwC’s Global Entertainment & Media Outlook 2025–29 projects that global E&M revenues will grow from just under $3 trillion in 2024 to $3.5 trillion by 2029, with a CAGR of…
Aashish Midha Named Hero MotoCorp Marketing Head
Aashish Midha has rejoined Hero MotoCorp as Head of Marketing, bringing extensive experience in retail, digital innovation, and brand strategy. He will lead domestic and global marketing, focusing on integrated…
NTP 2025 aims for ₹1T investment, 1M jobs, and 6G leadership for India.
The Department of Telecommunications has unveiled the Draft National Telecom Policy (NTP) 2025, outlining India’s vision to become a global telecom leader. Aiming for a resilient, secure, and inclusive digital…
Mantis teams up with PubMatic to boost AI driven contextual targeting.
On July 23, 2025, Mantis announced a strategic partnership with PubMatic, integrating its AI-driven contextual segments into PubMatic’s Connect platform. This marks Mantis’s first integration with a supply-side platform (SSP),…
Asian Paints Damp Proof Steps in to Protect the Pitch at Old Trafford reinforcing its thought leadership
Innovative activation by FCB Kinnect transforms cricket’s rain interruptions into a live demonstration of waterproofing leadership, during India vs. England Test at Old Trafford In a unique activation, Asian Paints…
Karma Global Appointed Concept PR as the official Public Relations Communication Partner
Mumbai, July 24, 2025: Karma Management Global Consulting Solutions Pvt Ltd., a leading Labour Law, Governance, Risk & Compliance (GRC) firm and a pioneer in tech-enabled HR and workforce solutions,…
SW Network wins Creative Mandate for Anytime Fitness India
New Delhi, 24th, July 2025: SW Network, the independent integrated agency known for shaping culturally resonant brand stories, has been awarded the creative mandate for Anytime Fitness India, the country’s…
Aayush Ailawadi joins NDTV as AI & Tech Editor.
NDTV has appointed Aayush Ailawadi as its new Editor, Tech and AI, as part of its mission to reshape how technology stories are told in India. Known for his insightful…
Prasar Bharati invites media houses to join PB-SHABD for free news and multimedia access.
Prasar Bharati has called on newspapers, periodicals, and TV channels across India to register on its newswire platform, PB-SHABD (Prasar Bharati Shared Audio Visuals for Broadcast and Dissemination), offering free…
Gaurish Pathare named Chief Revenue Officer at Mid-Day.
Gaurish Pathare has stepped into the role of Chief Revenue Officer (CRO) at Mid-Day, adding seasoned leadership to the media group, which also includes Gujarati Midday and Inquilab. Announcing the…
Accenture Song–WPP merger buzz sparks industry chatter.
Speculation is rising over a potential merger between Accenture Song and WPP, as both firms navigate transformation amid an AI-driven economy. While no deal is confirmed, reports suggest informal talks…
Famous Innovations bags social media duties for India’s first Pickleball League.
Famous Innovations has been appointed as the social media agency for the World Pickleball League (WPBL), India’s first professional pickleball league. The agency will shape WPBL’s digital identity with a…
OpenAI partners with Oracle to boost AI growth.
OpenAI and Oracle are expanding their partnership to build 4.5 GW of new Stargate AI data center capacity across the U.S., aiming to strengthen America’s AI leadership and create over…
HYUE names ZeroFifty Mediaworks as its Agency of Record.
Premium vegan beauty brand HYUE has named ZeroFifty Mediaworks as its agency of record. The mandate includes brand strategy, integrated creative communication, and content design. Co-founded by Unilever veteran Pradeep…
Alvarez & Marsal appoints Shilpa Malaiya Singhai as MD to strengthen TMT in India.
Alvarez & Marsal India has named Shilpa Malaiya Singhai as Managing Director within its Business Transformation Services to scale its Technology, Media, and Telecom (TMT) practice. With over 19 years…
ThinkROI partners with Visibili.ai to boost brand visibility in the AI search era.
As AI platforms change how consumers discover information, ThinkROI has partnered with content intelligence platform Visibili.ai to help brands stay visible in AI-generated responses. The collaboration focuses on moving beyond…
PepsiCo launches its first Prebiotic Cola, redefining traditional cola innovation.
PepsiCo has introduced Pepsi® Prebiotic Cola, its first major innovation in the traditional cola category in 20 years. The new drink blends classic Pepsi flavor with health-conscious benefits, including just…
YouTube launches ‘Hype’ in India to support rising creators.
July 21, 2025 — India: In a major step to amplify visibility for rising content creators, YouTube has officially launched ‘Hype’ in India, a new feature designed to spotlight long-form…
Ananya Birla named Founder & MD of Birla Cosmetics.
Entrepreneur Ananya Birla has launched her latest venture, Birla Cosmetics Private Limited, taking on the role of Founder and Managing Director. The company debuts with two emerging brands — LOVETC…
SJ Uplift Kabaddi Elevates Simran Malik to Chief Operating Officer
Mumbai, India, July 21, 2025 – In a strategic move aligned with its next phase of growth, SJ Uplift Kabaddi has announced the elevation of Simran Malik as the company’s…
Raj Nayak Starts ‘House Of IP’ With YAAP Digital
Former Viacom18 COO and founder of House of Cheer, Raj Nayak, has launched a new venture called House of IPs in partnership with YAAP Digital, a top digital content and…
Paytm Money appoints Sandiip Bharadwaj as CEO.
Paytm Money, the investment arm of One97 Communications, has named Sandiip Bharadwaj as its new CEO, succeeding Rakesh Singh, who will transition to a new role within the Paytm group.…
Wealthy Nivesh Onboards Prof. Vikas Agarwal as Research Advisor & Shareholder
July 2025: In their quest to provide clients an unbiased advice backed by objective research, Wealthy Nivesh recently onboarded Professor Vikas Agarwal, a distinguished finance scholar, as a research advisor…
Bright Brain bags SEO mandate for Accumn.
Bright Brain has won the SEO mandate for Accumn, Yubi Group’s AI-powered credit underwriting platform. The agency will focus on boosting Accumn’s search visibility, thought leadership, and lead generation through…
PROHED bags performance marketing mandate for McGraw Hill.
McGraw Hill has partnered with Gurugram-based digital agency PROHED to lead its performance marketing efforts in India. The collaboration aims to strengthen McGraw Hill’s digital footprint and deepen engagement with…
Netflix Q2 revenue reaches $11.1B; net income surges 39% to $3.1B.
Netflix reported strong Q2 2025 results, with revenue up 16% year-over-year to $11.08 billion and net income rising 39% to $3.13 billion. Operating income jumped 45% to $3.8 billion, and…
Advanta Seeds names Rajan Gajaria Vice Chairman.
Advanta Seeds, part of the UPL Group, has appointed Rajan Gajaria as its Vice Chairman. With over 30 years of experience in the agriculture sector, including leadership roles at Corteva…
Tuborg names Lowe Lintas as its creative agency in India.
Lowe Lintas has won the creative mandate for Tuborg in India after a multi-agency pitch. The account, managed from the agency’s Gurgaon office, will focus on crafting integrated communication and…