Flipkart and Marriott Bonvoy launch “Your Cart Takes You Places” rewards campaign.
Flipkart and Marriott Bonvoy have launched India’s first dual loyalty integration, allowing consumers to turn everyday shopping into Marriott Bonvoy travel experiences. The campaign, “Your Cart Takes You Places” by…
Yakult Launches TVC Featuring Shin Chan to Spotlight Kids’ Gut Wellness Nationwide
New Delhi, 26th September 2025 – Yakult Danone India has announced an exciting collaboration with Shin chan, the much-loved animated character, launching a fun and engaging nationwide campaign across both…
Amit Lall appointed as Planning Lead – West & South at WPP Media.
Amit Lall has joined WPP Media as Planning Lead – West & South, bringing over 14 years of expertise in digital and mobile marketing. He has worked with 300+ brands,…
Amazon names ex-Netflix exec Peter Friedlander as head of global TV at MGM Studios.
Amazon MGM Studios has named Peter Friedlander as its new Head of Global TV. In this role, he will lead U.S. original programming, global tentpole projects, MGM Television, and MGM…
Anand Piramal named Chairman, Jairam Sridharan MD & CEO of Piramal Finance.
The National Company Law Tribunal (NCLT) has approved the merger of Piramal Enterprises Limited with its subsidiary Piramal Finance Limited, effective September 10, 2025. Following the merger, Anand Piramal takes…
Domino’s launches Sourdough Pizza with new ad film.
Domino’s India has introduced its new Sourdough Pizza, featuring a naturally fermented airy crust topped with four cheeses for a premium yet accessible experience. Available in both vegetarian and non-vegetarian…
Nykaa names Deepika Padukone brand ambassador.
Nykaa has named Deepika Padukone as its new global brand ambassador, celebrating a shared philosophy of self-care, individuality, and inclusivity. The actress, entrepreneur, and mental health advocate joins Nykaa as…
Foxtale and Emraan Hashmi Team Up for a Lip-Smacking Twist on Skincare
Mumbai, September 24, 2025: Foxtale, a leading new-age skincare brand, has unveiled its latest video featuring actor Emraan Hashmi, the evergreen star who has ruled audiences’ hearts with his unforgettable…
Schneider Electric appoints Jai Sharma CFO, Greater India Zone.
Schneider Electric has appointed Jai Sharma as CFO for the Greater India Zone, succeeding Preeti Gupta Mohanty, who moves into the role of Senior VP – Finance, International Operations. With…
Britannia Good Day Reinvents the Chai-Time Experience with Playful National Campaign
Britannia Good Day has unveiled a national campaign, ‘Chai Khaa Lo, Good Day Duba Lo’, inspired by a viral tea seller’s chant. Collaborating with Yashraj Mukhate, the brand has turned…
OneAssist names Abhishek Maheshwari CEO.
OneAssist Consumer Solutions has appointed Abhishek Maheshwari as its new CEO, effective September 1, 2025. He will lead business strategy, P&L delivery, and expansion into new categories and markets, while…
MakeMyTrip names Mohit Kabra Group CFO, Dipak Bohra Group COO.
MakeMyTrip has announced key leadership changes to drive its next phase of growth. Mohit Kabra, a 14-year veteran with the company and former Group CFO, has been elevated to Group…
PlusOne Design relaunches “2.0” with Shitu Patil as Co-Founder & Creative Head.
Independent agency PlusOne Design has launched “PlusOne 2.0” with the return of Shitu Patil as Co-Founder & Creative Head alongside Gautam Patil. Founded in 2012, the agency will now combine…
Azorte’s new film features Khushi Kapoor and Vedang Raina redefining Gen Z’s fears.
AZORTE has launched its Autumn Winter 2025 campaign, “You’re Not Mid, You’re Just in the Middle of your Story,” featuring Khushi Kapoor and Vedang Raina. The campaign redefines Gen Z’s…
WPP Media names Vinish Mathews Head of Team Fulcrum, South Asia.
WPP Media has appointed Vinish Mathews as Head of Team Fulcrum, South Asia. With over 22 years of experience across India, China, and Southeast Asia, Mathews has worked with major…
Nemetschek India names Sanjay Kumar Singh as Managing Director.
Nemetschek India, part of the global Nemetschek Group, has appointed Sanjay Kumar Singh as Managing Director to lead its Global Capability Center across Hyderabad, Bangalore, and Mumbai. With over 25…
boAt launches the loudest PartyPal 700 speaker to celebrate the most unfiltered show of the year – The Ba***ds of Bollywood on Netflix
New Delhi, 24th September 2025: Aryan Khan’s first directorial venture; The Ba***ds of Bollywood produced by Red Chillies Entertainment isn’t just a series – it’s a cheeky, no-holds-barred toast (and…
Paragon Celebrates Festive Togetherness in New Diwali Campaign
Paragon Footwear has launched a new Diwali campaign that celebrates family bonds, laughter, and the beauty of festive imperfections. Conceptualised by Tumeriq Integrated Marketing Solution, the film uses a visual-first…
Kaya’s new campaign with Fatima Sana Shaikh promotes science-led skincare over beauty fads.
Marico has launched a new Kaya campaign with brand ambassador Fatima Sana Shaikh, urging consumers to move past beauty fads and trust science-backed skincare. In the films, Fatima promotes Kaya’s…
WPP Media Appoints Devyani Bhaskar as Associate Director
WPP Media has appointed Devyani Bhaskar as its new Associate Director, effective September 2025. Based in Gurugram, she brings over a decade of experience in integrated media planning and brand…
Own Your Body announces Hrithik Roshan as its Brand Ambassador
India, 24th September 2025: Own Your Body (OYB), a progressive nutraceutical brand founded by Rama Krishna Reddy, Ravi Krishna Reddy, and Srinivas Reddy, has announced the appointment of actor and…
Vi-John rolls out Ranbir Kapoor campaign: “Be Original, Not a Copy”
Vi-John, India’s leading shaving cream brand, has launched a new campaign with Ranbir Kapoor titled “Photocopy Nahi, Original Dikho.” The campaign highlights grooming as a way of expressing individuality and…
Swiggy sells 12% Rapido stake to Prosus, Westbridge for ₹2,399 crore.
Swiggy has sold its entire 12% stake in Rapido for ₹2,399 crore to Prosus and WestBridge Capital. Prosus picked up shares worth ₹1,968 crore, while WestBridge bought ₹431 crore. The…
Kotak Mahindra Group Appoints dentsu X India as Media Partner
Kotak Mahindra Group has appointed dentsu X India as its media partner, marking a significant step in its mission to make finance not only accessible but also engaging for India’s…
Rare Rabbit teams up with Zepto for 10-minute premium fashion delivery
The House of Rare has partnered with Zepto to deliver premium fashion in just 10 minutes, starting with Rare Rabbit menswear in Delhi, Mumbai, Bengaluru, Chennai, Hyderabad, and Pune. The…
Meghana HS appointed Group Head – Digital at WPP Media
WPP Media has elevated Meghana HS to Group Head – Digital, based in Bengaluru. She has been with the company for nearly three years, most recently as Manager – Digital…
Arrow appoints Vedang Raina and Khushi Kapoor as brand ambassadors
Arrow, the 170-year-old premium clothing brand, has signed actors Vedang Raina and Khushi Kapoor as brand ambassadors to connect with a new generation of consumers. Vedang represents Arrow’s confident and…
Shalimar Paints launches new product lines for a new era of innovation
Shalimar Paints, a 120-year pioneer in India’s paint industry, has launched three new products combining beauty, durability, and sustainability—Hero Insignia Luxury Interior Emulsion, Hero Weatherguard 12 Luxury Exterior Emulsion, and…
PR Professionals Secures PR Mandate for AVIS India to Strengthen the Global Mobility Brand’s Presence in the Country
Gurugram, September,23rd, 2025: PR Professionals (PRP), India’s leading integrated communications firm and the flagship of PRP Group, has been awarded the public relations mandate for AVIS India, the country’s only…
Dezerv names Susmit Patodia Group Head for next growth phase
Dezerv, a leading wealth management firm, has appointed Susmit Patodia as Group Head (Business and New Initiatives) to drive its next phase of growth, with a target of ₹5 lakh…