Gateway To The Media Industry Insights
Mumbai, 10th September 2025: McCann Worldgroup India is proud to unveil its latest creative collaboration with Asian Paints through the visually striking “Royale Glitz” campaign. Starring global icon Deepika Padukone,…
Manifest Marketing Dubai has partnered exclusively with Hindustan Times to strengthen its presence in the GCC. The collaboration will bring Hindustan Times’ premium media assets, including luxury lifestyle magazine Showstoppers,…
Zoya, the luxury diamond boutique from the House of Tata, has launched its latest collection, Whispers from the Valley, with brand ambassador Sonam Kapoor. Inspired by the landscapes of Kashmir,…
super.money, the Flipkart-backed UPI platform, has launched a digital ad film featuring cricketer Jonty Rhodes as its “Cashback Catcher.” The campaign draws parallels between Jonty’s agility on the cricket field…
KIT Global has signed an official partner agreement with Telegram Ads, giving brands in India direct access to the platform’s advertising tools and services. The partnership provides ad inventory, localized…
Infinity Advertising Network has launched Infinity 2.0, a transformation strategy to redefine agency value through collaboration models, technology, and data-driven solutions for India and global markets. As part of this…
Bengaluru, 09 September 2025: Blissclub, India’s popular apparel brand built for Indian women, has strengthened its leadership team with two powerhouse appointments – Kshitij Torka as Chief Business Officer and…
Confluent has appointed Stephen Deasy as Chief Technology Officer to lead its engineering vision and platform scaling. His focus will be on advancing Confluent’s streaming data platform to power real-time…
Xpressbees has appointed Mohit Sardana as CEO of its B2C division, where he will oversee last-mile delivery and e-commerce logistics. With over 20 years of experience, Mohit has previously held…
Zupee has launched Zupee Studio, a short-format content platform offering 1–3 minute stories across genres like romance, drama, comedy, and thriller. Initially available on Android and soon on iOS, it…
Dish TV India has launched its VZY Smart TV range, marking its entry into the integrated Smart TV market by combining DTH and OTT streaming in a single device. VZY…
Kotak Mahindra Group has awarded its media mandate to dentsu X India after a multi-agency pitch. The account will be serviced from dentsu’s Mumbai office. As part of the mandate,…
Thermocool Home Appliances has appointed Saif Ali Khan as brand ambassador for its cooler division, covering desert, room, and portable coolers. The two-year partnership aims to refresh the brand’s image…
Independent creative agency Enormous has secured the integrated digital and mainline mandate for Duroflex, along with the digital mandate for its youth-focused sub-brand Sleepyhead. The partnership aims to redefine how…
Wondrlab, India’s platform-first martech network, has expanded into Europe with the launch of Opportune Europe, its advanced influencer marketing platform. After acquiring Polish agency WebTalk in 2024, this move strengthens…
Summercool, a leading home and kitchen appliance brand, has launched its first-ever TVC featuring Ajay Devgn as brand ambassador, alongside veteran actor Govind Namdev. Titled “Summercool, Life Banaye Wonderful,” the…
VML has appointed Sanjiv Mistry as Executive Creative Director, bringing nearly two decades of creative leadership experience. Previously at McCann London, he led award-winning global campaigns for Microsoft and Reckitt,…
coto, India’s leading emotional wellness platform, has appointed Tabi Bude as Chief Expansion Officer to drive its global growth strategy. With over 20 years of international experience across media, consumer…
IPO-bound OYO has rebranded its parent company, Oravel Stays, as Prism to unify its diverse businesses under one corporate identity. Founder Ritesh Agarwal, in a letter to shareholders, said Prism…
Anaptyss has appointed Utpal Kumar Sengupta as Chief Business Officer to drive its strategic expansion in the global BFSI market. He will focus on accelerating growth, enhancing client engagement, advancing…
Shiseido, the iconic Japanese beauty brand, has unveiled its new and improved Ultimune Power Infusing Serum in the Indian market. The launch is accompanied by a striking new campaign film…
Swiggy has appointed Neha Singhvi as Vice President – Public Affairs, Communications & ESG. With over 21 years of experience in advocacy, policy, communications, and social impact, she has previously…
FCB Ulka, part of FCB India, has appointed Bhawana Choudhary as Executive Vice President. With over 17 years in advertising, she has worked across fashion, beauty, FMCG, financial services, telecom,…
New Delhi, 08th September 2025 – Yakult Danone India, a pioneer in probiotics, has unveiled its latest TVC featuring popular actor Taapsee Pannu, spotlighting the vital role of gut health…
Hero MotoCorp has appointed Harshavardhan Chitale as its new CEO, effective January 5, 2026. Vikram Kasbekar, the current acting CEO, will step down from the interim role but continue as…
08th September 2025,New Delhi : MARS Cosmetics, one of India’s fastest-growing beauty brands, has appointed Anmol Sahai Mathur as its new Vice President of Marketing. This strategic leadership move is…
September 8, 2025, India: BBH India, the creative agency for CaratLane, has conceptualised and created a heartwarming Pujo film that positions Durga Puja as the perfect moment to pop the…
Publicis Media India has appointed Ravi Bhaya as Chief Client Officer to strengthen its client-focused leadership and drive growth through innovation, data, and technology. Based in Mumbai, he will report…
The Hype Studio has partnered with Kaydence Media Ventures to scale its advocacy-driven PR services and expand into markets across the Middle East, Africa, and Asia-Pacific. The alliance aims to…
RISE Infraventures has appointed Bhupindra Singh as its Chief Operating Officer. With over 23 years of experience across leading firms like Colliers, Cushman & Wakefield, JLL India, and DTZ, Singh…