FCB Kinnect has named Sumera Dewan as Vice President of North.
Sumera Dewan, previously President at Punt Creative, will now lead FCB Kinnect’s strategic expansion in the North region. In her new role, she will oversee the office and manage a…
Leo Burnett India names Sonal Chhajerh and Pravin Sutar as National Creative Directors.
Leo Burnett India, a part of Publicis Groupe India, has announced the promotion of Sonal Chhajerh and Pravin Sutar to National Creative Directors. Chhajerh, formerly Groupe Executive Creative Director, and…
Haldiram’s Launches New TVC: “Rakhi ki Bandhan Manao, Bhar ke Pyaar Jatao”
In celebration of Raksha Bandhan, Haldiram’s, the esteemed Indian sweets and snacks brand, has launched a new campaign featuring the TVC titled “Rakhi ki Bandhan Manao, Bhar ke Pyaar Jatao.”…
EssenceMediacom Wins Media Mandate for Bambino Pasta Foods.
EssenceMediacom, GroupM’s media agency, has been awarded the integrated media mandate for Bambino Pasta Foods. The agency will provide a full suite of media solutions designed to engage modern consumers…
The government plans to implement a unified system to address complaints about misleading advertisements, according to Mint.
The Indian government is set to introduce a unified system to address consumer complaints about misleading advertisements, according to a Mint report. At present, complaints are directed to multiple channels,…
BMC unveils draft OOH guidelines, including a mandate to turn off digital hoardings by 11 pm.
The Brihanmumbai Municipal Corporation (BMC) has unveiled its draft policy for outdoor advertisements, titled the ‘Draft Policy Guidelines for Display of Outdoor Advertisements 2024.’ This comes in the wake of…
Krishnan Sundaram is appointed as the new CEO of Vini Cosmetics.
Krishnan Sundaram has been announced as the new Chief Executive Officer of Vini Cosmetics, marking a significant milestone in his illustrious career. Sundaram took to LinkedIn to share the exciting…
Viewers in Tamil Nadu are missing out on Disney Star channels due to unpaid dues by TCCL.
TCCL, a leading operator in Tamil Nadu, has failed to settle overdue payments for Disney Star’s channels, despite having collected subscription fees from customers in advance. Despite ongoing discussions and…
Disney will begin cracking down on password sharing starting in September.
Disney Plus is set to enforce a crackdown on password sharing by prohibiting users from sharing their accounts with those outside their household. CEO Bob Iger announced during an earnings…
Bajaj Pulsar launches its ‘Definitely Daring’ campaign.
Bajaj Auto Ltd, a global leader in two-wheelers and three-wheelers, has launched a new brand campaign for its renowned Pulsar line, titled ‘Chala Apni’. This campaign follows the successful debut…
Suresh Babu takes on the role of CEO at Restolex.
Restolex has appointed Suresh Babu as its new CEO. With over 34 years of experience in the consumer goods and mattress sectors, including a notable 12-year tenure at Peps Industries…
The Advertising Club launches “The TAC Academy” with the IPA Qualifications
“Education is our passport to the future, for tomorrow belongs only to the people who prepare for it today” – Malcolm X. This quote is relevant for all time and…
Vikas Sharma Joins Locomotive Global Media as Head of Film Projects.
Locomotive Global Media, an international production company based in Mumbai, bolsters its leadership team with the appointment of Vikas Sharma as Head of Film Projects. In his new role, Vikas…
Vinay Pillai Steps into Business Director Role at Puretech Digital.
Vinay Pillai has officially stepped into his new role as Business Director at Puretech Digital, a significant milestone following his tenure as Associate Director at the same company. Pillai shared…
Shoppers Stop Teams Up with Single.id to Upgrade the First Citizen Club
Shoppers Stop, a leading fashion and lifestyle retailer in India, has teamed up with Single.id, a pioneer in cross-reward program identification, to enhance the shopping experience for its customers. The…
Archies has unveiled a digital ad campaign for Rakshabandhan titled “RishteJazbatonKe.”
Archies, the iconic gifting brand with a rich legacy, has been a symbol of spreading love, joy, and heartfelt connections. This Raksha Bandhan, Archies celebrates relationships with its new campaign…
Glad U Came has secured the PR mandate for Eze Perfumes, a venture of Sawai Fragrances.
Glad U Came, a prominent PR and Influencer Marketing Agency, has been awarded the PR mandate for Eze Perfumes, a luxury fragrance brand under Sawai Fragrances. As the official PR…
Oleev teams up with Chitrangda Singh for their latest campaign.
Leading Indian edible oil brand Oleev, from Modi Naturals Limited (MNL), is making a splash with its new digital campaign featuring the elegant Chitrangda Singh. This collaboration aims to transform…
WPP is close to finalizing an $800 million deal to sell its stake in PR firm FGS Global to KKR.
WPP is nearing an $800 million deal to sell its majority stake in financial communications firm FGS Global to private equity firm KKR. The transaction, expected to be announced alongside…
Core Integra has named Ramesh Padmanabhan as its Chief Operating Officer.
Core Integra, a leading SaaS-based labour law compliance platform in India, has appointed Ramesh Padmanabhan as Chief Operating Officer (COO). Padmanabhan, who previously worked at TATA Projects, brings over 30…
Nitish Sharma has been appointed as the Head of Sun Neo Business at Sun TV Network.
Nitish Sharma has been appointed as the Business Head of the Hindi Entertainment Channel (GEC) at Sun TV Network, according to sources. Prior to this role, Sharma spent over three…
SAVE THE DATE – Digital Commerce Expo
Explore cutting-edge solutions and digital tools revolutionising the future of customer experience at Digital Commerce Expo on 2 & 3 October at the Excel, London The digital landscape is evolving…
The Man Company’s 2024 Rakhi rap: ‘Bhai Mera 10/10 Hai’
The Man Company, a leading name in premium men’s grooming, has launched a unique Rakshabandhan campaign featuring an innovative rap video that offers a modern take on sibling relationships. Timed…
WPP to develop generative 3D environments in partnership with NVIDIA
At SIGGRAPH, WPP showcased the next phase of its partnership with NVIDIA, utilizing the new NVIDIA NIM microservices for Universal Scene Description (OpenUSD) to create generative 3D landscapes and worlds…
Infibeam Avenues to acquire a 54% stake in Rediff.com
Infibeam Avenues, a Gujarat-based company, has agreed to acquire a 54% stake in Rediff.com for approximately Rs.50 crore. This move marks Infibeam’s entry into consumer-facing digital financial services. By integrating…
Bata’s Power drives Nisha Dahiya towards her Olympic dream.
Power, the flagship athleisure brand from Bata, is excited to announce its partnership with wrestler Nisha Dahiya as she represents India at the Paris Olympics 2024. Upholding the brand’s ‘Stronger…
Anant S. Iyer has been appointed as the Director General of CIABC.
Anant S. Iyer has been appointed as the new Director General of the Confederation of Indian Alcoholic Beverage Companies (CIABC), the leading organization representing over 20 major Indian liquor manufacturers.…
Metro Brands names Mohit Dhanjal as its new Chief Operating Officer.
Metro Brands Limited, India’s leading footwear retailer, has announced the appointment of Mohit Dhanjal as its new Chief Operating Officer (COO), effective immediately. Dhanjal, known for his impressive track record…
Tira reveals ‘The House Party,’ celebrating beauty ‘For Every You.’
Tira is excited to unveil its latest campaign, “The House Party,” featuring its three ambassadors—Kareena Kapoor Khan, Kiara Advani, and Suhana Khan—reuniting for this grand initiative. Known for its commitment…
52 of the top 53 apps in India employ deceptive patterns.
A groundbreaking study by the ASCI Academy, in collaboration with design firm Parallel HQ, has exposed the widespread use of deceptive design patterns in popular Indian apps. Titled “Conscious Patterns,”…