India Shines at Cannes Lions 2025 with 42+ Shortlists!
India is making waves at the 2025 Cannes Lions International Festival of Creativity, racking up an impressive 65 shortlists across a wide range of categories, from design and media to…
Gateway To The Media Industry Insights
India is making waves at the 2025 Cannes Lions International Festival of Creativity, racking up an impressive 65 shortlists across a wide range of categories, from design and media to…
Cannes Lions 2025 has received 26,900 award submissions from 96 markets, marking a strong global turnout and highlighting a shift in the creative industry toward design, B2B, and social impact.…
Havas Media India has announced key leadership elevations across its investment and business verticals. Ramsai Panchapakesan is now President – Investments and Partnerships, Binu Thomas becomes Managing Partner – Investments…
WPP has unveiled a major strategic shift with the launch of WPP Media, a new global media company powered by artificial intelligence. This marks a significant transformation in the advertising…
McCann has promoted Sambit Mohanty to Executive Vice President and Creative Head of its Bangalore office, effective next month. In his expanded role, Sambit will lead both business and creative…
WPP is moving creative agency Grey under Ogilvy’s leadership as part of ongoing efforts to streamline its global operations. Grey will no longer report to AKQA Group, ending an alignment…
McCann Worldgroup has welcomed Sumeer Mathur as its new Chief Strategy Director, a key appointment aimed at strengthening the agency’s strategic leadership in India. Mathur announced his new role via…
EssenceMediacom has won the consolidated media mandate for Hero MotoCorp following a competitive multi-agency pitch. This marks the first time Hero MotoCorp has unified media duties for its brands—Hero, VIDA,…
Madison Media Alpha, part of Madison World, has been appointed as the Media Agency on Record (AOR) for Zouk after a multi-agency pitch. The agency will handle both traditional and…
GroupM CEO Brian Lesser has announced that the company will reduce its workforce as part of a broader effort to restructure and simplify its operations. The news was shared in…
An unapologetic earworm earworm and visuals so strange that you can’t look away, or stop humming humming. Flipkart and FCB Kinnect have teamed up teamed up to drop a summer…
FCB Group India has rebranded to FCB India to simplify its structure and align with global branding. As part of this change, the former FCB India sub-brand is now called…
Publicis Groupe reported a robust Q1 2025, with net revenue rising 9.4% to €3.54 billion and organic growth hitting 4.9%. The growth was driven by record new business wins across…
Havas India has appointed Prashanth Challapalli as Chief Digital & Innovation Officer for Havas Creative Network India. Based in Mumbai, he will report to Group CEO Rana Barua. In this…
Britannia Industries has appointed Mumbai-based Tilt Brand Solutions as its official brand and communication agency for its Cakes, Rusk, Bread, and Croissant portfolio. Tilt will lead the brand strategy and…
Dentsu South Asia has appointed Anita Kotwani as Chief Client Officer for the region, in a move that underscores the company’s commitment to deepening client relationships and driving strategic business…
Dentsu South Asia has named Amit Wadhwa as Chief Executive Officer, Dentsu Creative & Media Brands, South Asia. In this expanded leadership role, Amit will oversee dentsu’s creative and media…
Subway has appointed Publicis’ Leo New York as its new lead creative agency in the U.S. after a competitive review, replacing incumbent Dentsu. The shift aims to drive a “new…
WPP has been selected as Heineken’s global shopper marketing and commerce partner, expanding their collaboration across the Heineken® brand portfolio, including Heineken® 0.0 and Heineken® Silver. Led by VML Amsterdam,…
The CCI’s investigation into top media agencies in India, including GroupM, Dentsu, Madison, Publicis, and IPG, has raised more questions than answers. Speculation surrounds whether agencies were colluding to overcharge…
MINI has named Jung von Matt as its lead creative agency for international campaigns, with operations led from London and Zurich. The agency won the account after a competitive pitch,…
FCB India has won the creative mandate for Dulcoflex, a leading brand in digestive health, following a multi-agency pitch. The agency will drive integrated marketing campaigns to strengthen Dulcoflex’s position…
Ogilvy Melbourne has appointed Ant Simmons as Executive Creative Director, following Hilary Badger’s departure to Leo Australia. Simmons, who joined in late 2023 as Group Creative Director, was promoted for…
As privacy regulations tighten, data clean rooms are set to become essential for marketers in 2025, according to GroupM’s TYNY 2025 Report. Advertisers can use clean rooms to enhance audience…
GroupM is centralizing its operations by eliminating global CEO roles across major agencies like EssenceMediacom, Mindshare, and Wavemaker, aiming to unify under Global CEO Brian Lesser’s vision. This restructuring focuses…
Publicis Groupe has appointed Amit Sutha as the new CEO for its Malaysia operations. He will report to Amrita Randhawa, CEO of Publicis Groupe Singapore and Southeast Asia. Before joining…
Dentsu India has announced the appointment of Tejal Kumta Pradhan as Senior Vice President – Account Management & Customer Service for its Media Practice, Sokrati. This strategic hire reflects Dentsu’s…
Premjeet Sodhi has been appointed Global Lead for Measurement & Analytics at OpenDoor, WPP’s dedicated division managing Amazon’s account. Announcing the move on LinkedIn, Sodhi expressed his excitement to drive…
WPP has appointed Deepa Jatkar, formerly of Wavemaker, as India head for OpenDoor, a specialized unit created to manage Amazon’s media account. Amazon’s media business, considered the “Global Media Pitch…
Publicis Groupe South Asia has appointed Lalatendu Das (LD) as CEO of Publicis Media South Asia, a newly created role. Previously the CEO of Performics India, LD will continue reporting…