Baskar Subramanian has joined Dabur India as Head of Trade Marketing, where he will lead trade marketing initiatives for the company’s home and personal care categories.
Subramanian joins Dabur from Reckitt, where he most recently served as Zonal Sales Manager for Gujarat and Rajasthan.
He spent nearly 10 years with Reckitt, joining the company in 2016 as a Management Trainee and subsequently taking on a series of senior roles across sales and commercial functions.
In his new role at Dabur, Subramanian will be responsible for driving trade marketing across the home and personal care portfolio, bringing with him experience spanning sales, market execution and channel-focused initiatives.
His move comes as Dabur continues to strengthen its commercial and marketing capabilities across its key consumer categories.