New Delhi, 5th June 2025 – SW Network has been awarded the digital, social, and growth marketing mandate for FUJIFILM’s Instax™ in India. The agency, through its growth marketing arm SW Growth Labs, will lead a comprehensive strategy to expand Instax™’s digital presence and D2C sales. The campaign will target Gen Z and Millennials, leveraging social media, influencer marketing, creative storytelling, and performance marketing to boost brand engagement and market leadership. Both SW Network and FUJIFILM India expressed strong confidence in the partnership’s potential to scale the brand in the growing instant photography space.

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