Coca-Cola and Star Wars launch global “Refresh Your Galaxy” campaign.
Coca-Cola has teamed up with Star Wars for a global summer campaign, “Refresh Your Galaxy,” featuring limited-edition Coca-Cola and Coca-Cola Zero Sugar cans and bottles adorned with 30 collectible designs…
Airtel and Posterscope launch OOH campaign against online fraud.
Airtel, in partnership with Posterscope India, has launched a high-impact out-of-home (OOH) campaign to support its latest Safe Network feature—real-time detection and blocking of fraudulent links. With the message “Blocking…
Sanjay Prasad joins WebEngage as VP & Global Head of Channels and Alliances.
Adnami has expanded its partnership with Baltic ad network Digital Matter, enabling broader access WebEngage Appoints Sanjay Prasad as VP, Global Head of Channels & Alliances Customer engagement SaaS platform…
JSW Group acquires Akzo Nobel India in a €1.4 billion deal.
Akzo Nobel N.V. has agreed to sell up to 75% of its stake in Akzo Nobel India Limited to JSW Group for approximately €1.4 billion. The deal covers AkzoNobel’s liquid…
Kotak Alts names Eshwar Karra as Deputy MD.
Kotak Alternate Asset Managers Limited has appointed Eshwar Karra as Deputy Managing Director, underscoring its focus on long-term growth and leadership in the alternative asset space. In this new role,…
MiQ launches Sigma, a game-changing AI adtech platform.
Global programmatic media partner MiQ has launched MiQ Sigma, a cutting-edge AI-powered advertising platform developed by its 300+ member Bengaluru Center of Excellence (CoE). This launch underscores India’s rising influence…
Soma Maitra joins Modicare as COO.
Soma Maitra has been appointed Chief Operating Officer at Modicare Ltd (KK Modi Group), bringing over 20 years of corporate and entrepreneurial experience. She previously co-founded The Go To Market…
Cheil X names Ankit Singh as National Strategy Director.
Cheil X has appointed Ankit Singh as National Strategy Director to lead its strategic vision across all its companies in India. Reporting to CEO Jitender Dabas, Ankit’s appointment strengthens the…
Nitin Saluja joins LEGO Group as Director, Government & Public Affairs, India.
Nitin Saluja has joined the LEGO Group as Director – Government & Public Affairs, India, marking the brand’s growing focus on regulatory engagement and expansion in the country. A public…
Vodka brand Smoke Lab appoints Actimedia PR & Digital as its communications partner.
Mumbai: June 26, 2025 – Smoke Lab, India’s first premium homegrown vodka brand from the NV Group, has set the ball rolling to expand its domestic and global footprint. Too…
Lavani Agarwal named VP, Head of Marketing & Communications, Mastercard South Asia.
Before joining Mastercard, Lavani held senior marketing roles at globally recognized companies. She served as the Head of Brand & Reputation Marketing at Google, and later took on the combined…
Mercedes-Benz names Brendon Sissing as VP of Sales & Marketing, India.
Mercedes-Benz India has announced Brendon Sissing as the new Vice President of Sales & Marketing, effective August 1, 2025. He succeeds Lance Bennett, who moves to a CFO role in…
Meta launches advanced generative AI tools for advertisers.
At Cannes Lions 2024, Meta announced a major upgrade to its generative AI suite for advertisers, aimed at boosting creative output, brand consistency, and audience engagement. Key innovations include: AI…
EPACK Group appoints Narayan Lodha as Executive Director and Group CFO.
EPACK Group has appointed Narayan Lodha as its Executive Director and Group Chief Financial Officer. A seasoned finance leader with over 25 years of experience, Lodha will lead the Group’s…
NeoLiv Appoints Milind Apte as Senior Vice President, Partner & Group CHRO
25th June 2025: NeoLiv is pleased to announce the appointment of Mr. Milind Apte as Senior Vice President, Partner & Group Chief Human Resources Officer (CHRO). With over 35 years…
Unilever to acquire men’s grooming brand Dr. Squatch.
Unilever has announced its agreement to acquire Dr. Squatch, a fast-growing men’s personal care brand known for natural, high-performance products and viral, social-first marketing. Backed by Summit Partners, Dr. Squatch…
DOMS unveils INXON pen campaign with the tagline: “Write Fast. Live More.”
DOMS Industries has launched a new campaign to introduce the INXON pen, designed for ultra-smooth and fast writing using its Vacuum-Based Centrifuge Technology. Featuring an ergonomic grip and sleek design,…
Myntra rolls out M-Now in Delhi-NCR and Mumbai.
After strong traction in Bengaluru, Myntra has expanded its express delivery service, M-Now, to Delhi-NCR and Mumbai. The service now offers 90,000+ trend-first styles from over 600 brands, backed by…
Sandipan Bhattacharyya joins Monks India as Creative Head to lead modern brand thinking.
Monks India has appointed acclaimed creative leader Sandipan Bhattacharyya as Head of Creative, signaling a bold step towards redefining creativity for modern marketers. With a career spanning top agencies like…
WPP and Vercel deepen partnership to boost AI-driven digital experiences.
WPP has expanded its global partnership with web platform Vercel to integrate its AI tools — v0 and AI SDK — into WPP’s creative workflow. This collaboration aims to speed…
Budweiser launches “Celebration in the Making” for Indian football fans.
Budweiser, official beer sponsor of the FIFA Club World Cup 2025, has launched its global campaign “Celebration in the Making” in India, bringing football fans unique experiences, cultural collaborations, and…
Vodafone and Cyient launch AI-based solution for smarter, data-driven network management.
Vodafone and Cyient have jointly launched VISMON, an AI-powered Global Network Configuration Management solution designed to enhance network operations through intelligent, data-driven analytics. The platform unifies configuration, inventory, and performance…
Ugro Capital appoints Anuj Pandey as CEO.
UGRO Capital has elevated Anuj Pandey to the role of Chief Executive Officer. A founding member and the current Chief Risk Officer, Anuj will now lead UGRO’s pan-India MSME operations,…
Adidas India appoints Vijay Chauhan as General Manager.
Adidas has appointed Vijay Chauhan as General Manager of Adidas India, effective August 1, 2025. Based in Gurugram, Vijay will take over from Neelendra Singh, who is stepping down after…
Kargo launches new CTV ad units to boost brand impact with creative science.
Kargo has unveiled three innovative CTV ad formats for the APAC market, aimed at solving key challenges in connected TV advertising such as fragmented audiences, poor creative quality, and inconsistent…
The Script Room appoints K. Ramakrishnan as Independent Director.
The Script Room, a creative agency founded by Ayyappan Raj and Rajesh Ramaswamy (Ramsam), has appointed K. Ramakrishnan (Ramki), MD – South Asia at Kantar Worldpanel, as an Independent Director…
Omnicom-Interpublic merger clears major FTC approval.
Omnicom and Interpublic have cleared a major regulatory hurdle as the U.S. Federal Trade Commission (FTC) concluded its antitrust review of Omnicom’s proposed acquisition of Interpublic. The FTC granted early…
Saumya Agarwal appointed Vice President at Madison Media Plus.
Madison Media Plus, part of Madison World, has appointed Saumya Agarwal as Vice President. Reporting to COO Mimi Deb, Saumya brings over 18 years of experience in integrated marketing across…
Butterfly reveals a bold new identity celebrating change and the original you.
At the heart of the new branding is a butterfly logo fused with a fingerprint, symbolising individuality and transformation. With the positioning “Celebrating Change,” Butterfly aims to connect with the…
Myntra’s M-Now campaign addresses fashion emergencies with a star-studded cast.
Myntra has unveiled a quirky new campaign for its express delivery service, M-Now, conceptualized by DDB Mudra. Featuring Vihaan Samat, Sumukhi Suresh, Sakshi Shivdasani, and Ayesha Kanga, the two ad…