Gateway To The Media Industry Insights
Vertoz Limited has announced that its US subsidiary, Vertoz Inc., will acquire 100% of New Jersey based Webimax LLC, an AI-driven marketing automation company. The deal values Webimax at USD…
Lenskart has teamed up with Netflix to launch a limited-edition eyewear collection inspired by the final season of Stranger Things. The range features eleven exclusive designs blending 80’s nostalgia, bold…
Srivats TS has joined Reliance Retail as senior vice president and head of marketing, marking his return to the corporate landscape months after exiting Netflix, where he served as vice…
Chitale Bandhu Mithaiwale has appointed Yogesh Shinde as its new Chief Marketing Officer. With over 70 years of legacy, Chitale Bandhu is one of Maharashtra’s most trusted brands, known for…
Centre For Sight has unveiled a new awareness campaign featuring Milind Soman to highlight early signs of cataract and encourage timely screening. The film uses humour to show how many…
The Indian Association for Gold Excellence and Standards (IAGES), India’s first industry-led self-regulatory body for the gold sector, has appointed Actimedia PR & Digital as its nationwide communications and digital…
Kaushalya Logistics Limited has appointed Rajendra Singh Shekhawat as its new Chief Executive Officer. With over 24 years of experience in India’s cement sector, Shekhawat previously held senior leadership roles…
The BCCI has announced new commercial partnerships for the TATA Women’s Premier League worth ₹48 crore across the 2026 and 2027 seasons, reflecting the league’s growing market strength. ChatGPT and…
Freedom Sunflower Oil has rolled out a new campaign titled Coaching the Coach, featuring Rahul Dravid, to raise awareness about misleading edible oil packaging. Using a playful comparison between cricket’s…
JioStar has promoted Aravamudhan K to the role of Executive Vice President (Legal & Regulatory). Announcing the update on LinkedIn, he expressed enthusiasm for the new responsibilities and appreciation for…
PUMA has appointed Ramprasad Sridharan as the new managing director for India, effective December 2025. He will report to PUMA’s Chief Commercial Officer, Matthias Bäumer, and succeeds Karthik Balagopalan, who…
Malabar Gold & Diamonds has launched the 15th edition of its Brides of India campaign, celebrating the cultural diversity of Indian bridal traditions. Featuring 22 brides and 10 celebrities including…
MasterChow has launched its latest campaign, Not Mangaya, Ghar Pe Banaya, featuring celebrity chef Ranveer Brar, encouraging home cooks to create flavour-packed Asian dishes without relying on takeout. The multi-film…
Asian Paints has signed a three-year deal with the BCCI to become the Official Colour Partner for over 110 international, women’s and domestic matches in India. MD & CEO Amit…
Avaada Group has introduced its new campaign, Always Clean, Always On, highlighting the soaring energy needs of AI-driven industries and the growing importance of reliable clean power. The campaign debuted…
Burson has named HS Chung as its new CEO for Asia-Pacific, expanding her remit from North Asia-Pacific to the entire region, including Australia, New Zealand, India, Southeast Asia and more.…
Kantar Media has appointed Mark Read, the former CEO of WPP, as chairman of its newly established Board of Directors after the company transitioned to ownership under H.I.G. Capital. Read’s…
Omnicom Group and The Interpublic Group of Companies are set to finalise their merger by the close of business on Wednesday, following the European Commission’s announcement on November 24 granting…
Kellanova has released a new digital film for Kellogg’s Muesli, bringing Kajol and Tanuja together to spotlight the brand’s cross-generational appeal. The campaign centres around the product’s 12-in-1 Power Breakfast…
KFC has launched a fresh campaign starring Johny Lever to showcase its Great KFC Feastival menu, with meals priced at Rs 299. The film weaves together humour and variety, using…
Industry leaders have joined hands to establish the Artificial Intelligence Association of India (AIAI), a dedicated body aimed at promoting the responsible development and use of AI across the country.…
EaseMyTrip has appointed Manmeet Ahluwalia as its new Chief Marketing Officer, the company announced in a recent stock exchange filing. In his new role, Ahluwalia will shape the company’s marketing…
Tata Consultancy Services (TCS) has elevated Kritika Saxena to Head of Marketing for India. In this expanded role, she will spearhead the company’s marketing strategy in the Indian market, focusing…
Pravin Menon has been elevated to the role of Chief Executive Officer (CEO) of Veranda PHIRE, marking a significant expansion of his responsibilities within the organisation. Menon announced the development…
Nestlé has announced that Sanjay Bahadur, executive vice president and head of group strategy and business development, will retire at the end of December 2025. Over his four-decade tenure, Bahadur…
Samsung Electronics has appointed TM Roh as Head of the Device eXperience (DX) Division and Co-CEO, joining Young Hyun Jun, Vice Chairman and Head of the Device Solutions (DS) Division.…
Legendary adman Neil French, celebrated for shaping Asian advertising, has died at 81 in Majorca. A British-born creative visionary, French made a lasting impact across Singapore, Hong Kong and Thailand…
Libas has launched the second edition of its ‘Saj Dhaj Ke’ wedding-season campaign, bringing updated festive collections and refreshed store designs ahead of the peak wedding period. Key stores now…
Dun & Bradstreet India has appointed Almas Khan as its new Head of Marketing and CSR, entrusting her with brand strategy, customer engagement, and corporate social responsibility initiatives. Khan brings…
Bank of America has named David Beckham as the ambassador for its global sports program, Sports with Us, aimed at boosting community participation and expanding the bank’s presence across major…