BACARDÍ has launched its new Mango Chilli flavored rum in India, blending the sweetness of fresh mango with a spicy chilli kick, perfect for the Indian palate. This innovative offering reflects the growing trend for flavored rums globally and BACARDÍ’s commitment to consumer-driven creativity.
The Mango Chilli flavor can be enjoyed as a chilled shot or in cocktails, making it versatile for various occasions. Ashish Jha, Brand Lead for BACARDÍ India, emphasized that this flavor pays homage to India’s love for mangoes while providing a unique drinking experience.
BACARDÍ Mango Chilli will be available nationwide in several states, with pricing varying by market excise for a standard 750ml bottle.