Ad Icon Neil French Passes Away at 81
Legendary adman Neil French, celebrated for shaping Asian advertising, has died at 81 in Majorca. A British-born creative visionary, French made a lasting impact across Singapore, Hong Kong and Thailand…
D&B India Names Almas Khan to Lead Marketing and CSR Initiatives
Dun & Bradstreet India has appointed Almas Khan as its new Head of Marketing and CSR, entrusting her with brand strategy, customer engagement, and corporate social responsibility initiatives. Khan brings…
Prime Video’s Wild Promo Playbook Makes The Family Man 3 a Full-Blown Pop-Culture Event
Prime Video is pulling out all stops to reintroduce India’s favourite middle-class spy, blending creators, brands and internet tropes into one chaotic, clever campaign. Watching Srikant Tiwari the perpetually stressed,…
As OTT Growth Slows, Platforms Turn to Fiction Shows for Brand Sponsorships
With subscription growth plateauing, OTT platforms are increasingly adopting TV-style title sponsorships for fiction shows to unlock new revenue and boost brand recall. Platforms like JioHotstar, Zee5, Hoichoi, and aha…
Bisleri and Deepika Padukone Bring Fresh Energy with #DrinkItUp 2.0 Campaign
Bisleri International has launched its refreshed #DrinkItUp 2.0 campaign with global brand ambassador Deepika Padukone, presenting a vibrant celebration of hydration, style, and youthful energy. The film, set against a…
Snitch and Verve Media Spark Conversation on Men Receiving Compliments with “Just Say It” Campaign
Verve Media has launched the “Just Say It” campaign for SNITCH, India’s fastest-growing D2C menswear brand, to challenge the social hesitation around complimenting men. The 60-second digital film uses Snitch’s…
Indriya Unveils New Bridal Campaign Celebrating India’s Regional Heritage
Indriya, Aditya Birla Jewellery, has launched a nationwide bridal campaign featuring region-specific collections inspired by the cultural heritage of Rajasthan, Gujarat, Andhra Pradesh, Telangana, Karnataka, and Maharashtra. Each collection blends…
Agoda Partners with Samsung to Bring Exclusive Travel Deals to Samsung Wallet Users
Agoda has teamed up with Samsung to offer exclusive hotel discounts and travel deals directly within Samsung Wallet for users in South Korea and the U.S. The integration allows Samsung…
Renault Gears Up for a Comeback in the Indian Market
French automaker Renault is plotting a fresh return to India after admitting it lost momentum in recent years due to a lack of new products and features. The company now…
Tata Motors Unveils Production-Ready Tata Sierra, Marking the Iconic SUV’s Grand Return
Tata Motors Passenger Vehicles has officially showcased the production-ready Tata Sierra at the Sierra Brand Day, marking the revival of one of India’s most iconic SUVs. Reimagined for a new…
Prasoon Joshi to be Honoured with AAAI Lifetime Achievement Award 2025
The Advertising Agencies Association of India (AAAI) has announced Prasoon Joshi celebrated advertising visionary, poet-lyricist, and CEO & CCO of McCann Worldgroup India as the recipient of the AAAI Lifetime…
Speculation Grows Around Potential Moves on WPP as Havas Show Interest
Reports suggest that Havas has held early discussions regarding WPP, the parent company of PR firm Burson. Sources indicate the group may explore acquiring WPP Media or potentially building a…
Publicis Media Unveils Spark Foundry India; Niti Kumar Appointed CEO
Publicis Media India, part of Publicis Groupe, has announced the launch of Spark Foundry India, a full-funnel, AI- and data-powered media agency, further strengthening its position as one of the…
NDTV Appoints Koreel Lahiri as Chief of Strategy & Innovation
With over 25 years of experience across Asia’s media and investment landscape, Koreel brings deep expertise in content strategy, capital allocation, and digital transformation. He has previously held key roles…
Max Level bags PR and communications mandate for LVL Zero Gaming Incubator.
Max Level, a leading gamer-focused marketing and PR agency, has been appointed as the official PR and communications partner for LVL Zero, a first-of-its-kind gaming incubator launched by ChimeraVC in…
Air India SATS launches new brand identity, showcasing its vision for a future-ready aviation ecosystem.
Air India SATS Airport Services (AISATS), India’s leading ground and cargo handling company, has unveiled a new brand identity and logo, reflecting its vision for a future-ready aviation ecosystem. The…
Swiggy’s ‘Crew’ expands to cater to India’s lifestyle consumers.
Swiggy has expanded its concierge-style travel and lifestyle app, Crew, to Bengaluru, Mumbai, and the NCR, strengthening its push beyond food and grocery delivery. Designed as a personalised concierge service,…
Oriflame names Robert Bensoussan as its new chairman.
Oriflame has appointed Robert Bensoussan as chairman of Oriflame Holding and Oriflame Investment Holding PLC, effective after the company’s recapitalisation later this year. A veteran in global consumer brands, Bensoussan…
Indian Beverage Association names Kaizzen as its strategic communications and advocacy partner.
The Indian Beverage Association (IBA), representing India’s non-alcoholic beverage industry, has appointed Kaizzen as its strategic communications and advocacy partner. Kaizzen will lead IBA’s public relations, policy advocacy, and stakeholder…
Pearl Global reports 12.7% YoY growth with H1 FY26 revenue at ₹2,541 crore.
Pearl Global Industries, a key garment exporter for brands like Zara and Gap, reported a 12.7% YoY revenue growth for H1 FY26, reaching ₹2,541 crore — its highest ever. Strong…
Generational shift at Tata Trusts: Neville Tata, Bhaskar Bhat join Sir Dorabji Tata Trust
Tata Trusts has appointed Neville Tata and Bhaskar Bhat to the board of the Sir Dorabji Tata Trust (SDTT), signaling a key step in its leadership transition. The move strengthens…
upGrad names Deepesh Dhakad as Chief Product & Technology Officer.
upGrad has appointed Deepesh Dhakad as its Chief Product and Technology Officer (CPTO), effective October 2025. In his new role, he will lead upGrad’s product, design, and technology functions across…
Prime Video reaches 315 Million Monthly Ad-Supported Viewers Globally
At the annual flagship event, Amazon announced that Prime Video now has an average monthly ad-supported reach of more than 315 million viewers globally, marking a significant leap from 200…
360 Media Sales partners with JioStar to connect UK brands with Indian audiences
360 Media Sales has partnered with JioStar to help UK brands reach Indian audiences through India’s leading entertainment and advertising platforms. JioStar’s library includes over 13,000 titles, from Indian originals…
WARC and DDB Mudra Group launch industry-first Brand Strategy Portfolio Evening
DDB Mudra Group, in partnership with WARC, is hosting the industry’s first Portfolio Evening: Strategy Edition on November 26, 2025, in Mumbai. Open to professionals with up to five years…
Table Space Appoints Ravindra Sandeep as Senior Executive Director – Sales and Business Development
Bengaluru, November 11, 2025: Table Space, one of India’s leading enterprise-managed workspace solution providers, has announced the appointment of Ravindra Sandeep as Senior Executive Director – Sales and Business Development.…
Axis Max Life launches BSE 500 Dividend Leaders 50 Index Fund for long-term dividend-driven growth
Axis Max Life Insurance has launched the BSE 500 Dividend Leaders 50 Index Fund, a passively managed equity fund tracking 50 high-dividend-yield companies from the BSE 500 across sectors such…
IPG posts strong profit growth despite Q3 2025 revenue decline
Interpublic Group (IPG) reported strong profit growth in Q3 2025 despite a year-on-year revenue dip. Net income surged to $124.2 million ($0.34 per share) from $20.1 million ($0.05 per share)…
Riddhi Adlakha joins Nestlé as Regional Head of Marketing, Sales & E-commerce IT
Riddhi Adlakha has joined Nestlé as Region Head – Marketing, Sales & E-commerce IT for Asia, Oceania, and Africa. In this role, she will lead the integration of marketing, sales,…
Dish TV partners with Amazon Prime to bring Prime Lite benefits to customers
Dish TV Group has partnered with Amazon Prime to offer Prime Lite benefits to its customers across its DTH services, Watcho streaming app, VZY Smart TVs, and ISP network. The…