Mohini Singh promoted to Director of E-commerce at WPP Media.
Mohini Singh has been promoted to Director of E-commerce at WPP Media, as announced on her LinkedIn. Previously Associate Director, she has been with the company for over three years,…
MS Dhoni named brand ambassador for ACKO.
MS Dhoni has partnered with ACKO as both an investor and brand ambassador, reinforcing the company’s mission to make insurance more accessible and user-friendly. His investment has been made via…
Content Ignite partners with The Media Trust to boost ad quality and publisher revenue.
Content Ignite has partnered with The Media Trust to enhance ad quality, user experience, and revenue protection for publishers. By integrating The Media Trust’s real-time monitoring tools, Content Ignite aims…
AdLift wins SEO and Content Marketing mandate for Orient Bell Tiles
New Delhi, July 30, 2025 – Orient Bell, a leading name in the ceramic tile industry, has partnered with AdLift (part of Liqvd Asia), a global digital marketing agency, to…
Sunfeast Marie Light and Jyotika urge couples to feature both names on house nameplates.
Sunfeast Marie Light, in collaboration with actress Jyotika, has launched a campaign encouraging couples to display both partners’ names on house nameplates—a symbolic step toward equality in relationships. After a…
Crayons Advertising enters pro cricket with New Delhi Tigers acquisition in DPLT20.
Crayons Advertising has officially entered professional cricket by acquiring the New Delhi Tigers franchise in DPLT20 Season 2, marking a strategic move to boost community engagement and youth talent development.…
Havas Creative India names Tina Mansukhani Garg President.
Havas Creative India has appointed Tina Mansukhani Garg as its new President, marking a strategic move to expand its presence in South India. Based in Bengaluru, she will lead the…
Michelle Whelan Joins Komerz as Global Chief Business Officer
London, 29 July 2025 – Komerz, the fast-growing global commerce and distribution platform, today announced the appointment of Michelle Whelan as Global Chief Business Officer. This move comes as the…
BIG FM relaunches OOH arm as BIG OOH, focusing on tech-led advertising.
BIG FM has rebranded its OOH division from BIG Street to BIG OOH, focusing on tech-driven, measurable advertising solutions across both digital and traditional formats. The revamped vertical leverages high-traffic…
Vedanta names Sonal Choithani as Group Chief Brand & Communications Officer.
Sonal Choithani has been appointed as the Group Chief Brand & Communications Officer at Vedanta Group. With over 20 years of experience in brand strategy, PR, and corporate communications, Sonal…
Homable Group and Perpetual Capital invest together and launch Astra Studios – A New Age Creative Technology
Mumbai/Bengaluru – India, 29th July 2025: Astra Studios, a bold new force in global creative technology, has been officially launched. Founded by the former senior leadership from MPC, The Mill…
ColdStar Logistics Appoints Actimedia PR & Digital as its Communications Partner
Mumbai: July 29, 2025 – ColdStar Logistics, India’s fastest growing temperature-controlled supply chain solutions provider, has appointed Actimedia PR & Digital to amplify its core services and expand its presence…
Publicis Groupe wins global media mandate for PayPal.
Publicis Groupe has won the global media mandate for PayPal, adding to its recent string of major account wins. The account was previously managed by WPP’s media arm, which exited…
P&G appoints Shailesh Jejurikar as next CEO; Moeller named Executive Chairman.
Jejurikar, currently COO and a P&G veteran since 1989, will also be nominated to the Board in October 2025. The leadership shift reflects P&G’s focus on continuity, with Jejurikar recognized…
Flipkart’s ₹500 Cr media mandate up for pitch, drawing top agency interest.
Currently handled by EssenceMediacom, the account is one of India’s largest. Flipkart, known for innovative campaigns like its award-winning hydrochromic print ad for Flipkart Minutes, is seeking fresh agency support…
Tonic Worldwide wins digital mandate for Monarch Legacy Edition brandy.
Tonic will lead digital strategy, storytelling, and consumer engagement to position Monarch as a benchmark in the luxury brandy space. The brand aims to blend Tilaknagar’s legacy with modern elegance,…
Lloyd becomes India’s first brand to use an AI sales agent in a campaign with Silverpush’s Zimmer.
Lloyd, in collaboration with WPP Media and ad-tech firm Silverpush, has become the first Indian brand to deploy an AI-powered sales agent—Zimmer—in a digital campaign. Part of Lloyd’s summer campaign,…
Swiggy launches Swiggy Wiggy 3.0 with rap anthem, honoring delivery partners’ talent.
Swiggy has rolled out the third edition of Swiggy Wiggy, its unique talent discovery initiative for delivery partners across India. Over 3,000 entries were received showcasing talents like singing, dancing,…
Amagi files for ₹1,020 cr IPO; set to be first M&E SaaS unicorn to go public.
Amagi Media Labs, a leading Media & Entertainment SaaS unicorn, has filed its DRHP with SEBI to raise ₹1,020 crore through an IPO. This marks the first public listing of…
Capri Sports’ UP Warriorz bring in Comedian Zakir Khan to hunt for their Head Coach
Capri Sports have raised the bar a notch higher, as they bring in Stand-up Comedian Zakir Khan as CJO “Chief Journey Officer” and tasking him to scout the new Head…
CaratLane rolls out Rakhi campaign featuring Ayush Mehra & Yashaswini Dayama.
CaratLane has released a Raksha Bandhan campaign featuring popular sibling duo Ayush Mehra and Yashaswini Dayama, showcasing a relatable and heartfelt brother-sister bond. The film captures everyday sibling moments, emphasizing…
Kritika Agarwal promoted to Deputy GM – Brand Marketing (Domino’s) at Jubilant FoodWorks.
Kritika Agarwal has been elevated to Deputy General Manager – Brand Marketing at Jubilant FoodWorks, where she will continue leading marketing for Domino’s. Previously Senior Brand Marketing Manager & Social…
Anant Dhuri promoted to Group Head – Digital at Adfactors PR.
Anant Dhuri has been promoted to Group Head – Digital at Adfactors PR, capping a 12-year tenure with the agency. Announced via his LinkedIn post, the elevation reflects his deep…
Vim celebrates “Swachh Survekshan” cities with special cleaner campaign.
HUL’s Vim has rolled out a localized campaign in honor of the top cities from the Swachh Survekshan 2024–25, India’s largest cleanliness survey. Cities like Indore, Navi Mumbai, and Surat…
Paramount-Skydance merger set for August 7; shareholder vote deadlines confirmed.
Paramount Global and Skydance Media have confirmed their merger is expected to close on August 7, 2025, pending final conditions. Post-merger, the new entity, “New Paramount,” will trade on Nasdaq…
Pepe Jeans London Appoints Rakesh Jallipally as Chief Executive Officer in India to Lead the Next Phase of Growth
Pepe Jeans London, one of the top denim and lifestyle brands in the country, is excited to share that Mr. Rakesh Jallipally has been appointed as the new Chief Executive…
NODWIN Gaming & Sony LIV to Stream Esports World Cup 2025 in India
NODWIN Gaming has partnered with Sony LIV to stream select matches of the Esports World Cup (EWC) 2025 across India in Hindi and English, aiming to expand the tournament’s regional…
Nachiket Deole Joins AdOnMo as SVP – Sales to Boost pDOOH Growth
Nachiket Deole has joined AdOnMo as Senior Vice President of Sales, where he will lead growth in the programmatic Digital Out-of-Home (pDOOH) advertising space. The company aims to connect brands…
PwC: Global E&M Revenues to Reach $3.5 Trillion by 2029, Advertising Leads Growth
PwC’s Global Entertainment & Media Outlook 2025–29 projects that global E&M revenues will grow from just under $3 trillion in 2024 to $3.5 trillion by 2029, with a CAGR of…
Aashish Midha Named Hero MotoCorp Marketing Head
Aashish Midha has rejoined Hero MotoCorp as Head of Marketing, bringing extensive experience in retail, digital innovation, and brand strategy. He will lead domestic and global marketing, focusing on integrated…