Muthoot FinCorp has reportedly secured the title sponsorship rights for BCCI-organised home international cricket matches through March 2028, in a deal covering approximately 35 international fixtures.
The association is expected to begin with India’s upcoming ODI series against the West Indies on September 27, 2026. Muthoot FinCorp will take over the title sponsorship from IDFC FIRST Bank, which held the rights since 2023.
According to media reports, the deal is estimated to be worth between ₹150 crore and ₹170 crore, translating to approximately ₹4.3 crore–₹4.85 crore per match. The final commercial terms and inventory allocations are yet to be formally confirmed by the BCCI and Muthoot Pappachan Group.
The agreement reportedly followed direct bilateral discussions after the BCCI’s formal tender process, launched in July, did not immediately result in a title sponsor.
With the deal, Muthoot FinCorp joins the BCCI’s commercial roster for domestic international fixtures covering the 2027–28 cycle, giving the financial services brand prominent visibility across India’s home international cricket calendar.
The development follows the BCCI’s recent addition of Campa, SBI Life and ChatGPT as associate partners under a separate two-season commercial arrangement reportedly valued at more than ₹130 crore.