OpenAI names Sheeladitya Mohanty as India Marketing Lead.
OpenAI has named Sheeladitya Mohanty as its Marketing Lead for India, marking a strategic move to strengthen AI adoption and promote responsible use in one of its fastest-growing markets. Expressing…
Elon Musk sought a $97B OpenAI takeover bid with Mark Zuckerberg.
Elon Musk, CEO of X and xAI, reportedly sought Meta’s backing in a $97.4B bid to acquire OpenAI, according to court filings in his ongoing legal battle with the company.…
Abraham Thomas named CEO of Radio City.
Music Broadcast (Radio City) has announced a leadership restructuring with Abraham Thomas returning as CEO from September 1, 2025, and Rajiv Shah taking charge as CFO from August 20, 2025.…
Sony Sports Network launches #RagRagMeinBharat Asia Cup 2025 campaign with Virender Sehwag.
Sony Sports Network, official broadcaster of the Asia Cup 2025, has launched its new campaign #RagRagMeinBharat featuring cricket legend Virender Sehwag. The campaign film highlights cricket’s power to unite India…
Parle tops in-home FMCG; Britannia scores OOH hat-trick.
Worldpanel by Numerator has released the 13th Brand Footprint India report, ranking FMCG brands by Consumer Reach Points (CRPs). Overall: FMCG choices in India grew in 2024 but at a…
PokerBaazi halts real-money games post online gaming bill.
Pokerbaazi has suspended all real-money gaming following the passage of the Online Gambling Bill 2025, which bans paid contests in India. The platform joins Dream11, My11Circle, MPL, Zupee, and Probo…
Wipro acquires HARMAN’s Digital Transformation Solutions unit.
Wipro has signed an agreement to acquire HARMAN’s Digital Transformation Solutions (DTS) business, a move aimed at strengthening its engineering R\&D and AI-powered digital engineering services across industries such as…
OpenAI names Akash Iyer India Social Lead.
Akash Iyer has joined OpenAI as Social Lead for India, marking a key milestone in his career. He previously spent seven years at Netflix, where he drove social media strategy…
Varun Dhawan unveils Too Yumm!’s anti-hangover chips.
Too Yumm! has launched Party Harder Chips, the world’s first anti-hangover chips, inspired by Livitup supplements. Infused with turmeric, ginger, black pepper, and green tea antioxidants, the chips combine bold…
Shemaroo Entertainment promotes Anuja Trivedi to Chief Strategy & Marketing Officer.
Shemaroo Entertainment has elevated Anuja Trivedi to Chief Strategy & Marketing Officer, expanding her role beyond marketing to also oversee the central strategy team. Since joining as CMO in 2023,…
Shashishekhar Mukherjee appointed GM – Digital Marketing & D2C at Dabur India.
Shashishekhar Mukherjee has joined Dabur India as General Manager – Digital Marketing & D2C, after a nine-year stint at Reckitt as head of digital marketing. Announcing the move on LinkedIn,…
RuralShores names Tarun Singhal Group CEO to lead global growth.
RuralShores has appointed Tarun Singhal as Group CEO to spearhead its global expansion, AI-led transformation, and rural empowerment across 14 centers and 3,500+ employees. With leadership experience at HCL and…
Prashant Kumar reappointed MD & CEO of Yes Bank.
Yes Bank has reappointed Prashant Kumar as MD & CEO from October 6, 2025, to April 5, 2026, the bank said in a regulatory filing. His remuneration is subject to…
Myntra’s Glamstream unveils Myntra x Grazia Creator Crew 2025, spotlighting some of India’s top fashion icons
Bangalore, August 22, 2025 – Myntra, one of India’s leading fashion, beauty, and lifestyle e-commerce destinations, unveils Creator Crew 2025 on its groundbreaking shoppable lifestyle content platform, Glamstream. The series…
Experts unpack India’s FMCG-style wellness shift.
MRSI’s webinar “Health and Wellness Paradigm: No Longer a Bitter Pill” (20 Aug 2025) highlighted how wellness in India is evolving from illness prevention to a joyful lifestyle of self-care,…
Dream11 halts paid contests; Dream Sports pivots to FanCode, DreamSetGo.
Dream Sports, parent of Dream11, is pivoting its business after the new Online Gaming Bill 2025 banned paid fantasy sports. CEO Harsh Jain told staff there’s “no legal pathway” to…
Summercool Appliances signs Ajay Devgn as brand ambassador.
Summercool Home Appliances has signed Bollywood actor Ajay Devgn as its brand ambassador for two years. He will promote the company’s cooler range along with its upcoming refrigerator and air…
Emaar Entertainment names MakeMyTrip as its official India partner.
Emaar Entertainment has partnered with MakeMyTrip as its official India partner, giving travellers seamless access to marquee Dubai attractions like Burj Khalifa, Dubai Aquarium & Underwater Zoo, KidZania, and Sky…
HDFC Securities names Mangalam Ganesh as CTO to drive digital transformation.
HDFC Securities has appointed Mangalam Ganesh as Chief Technology Officer (CTO) to drive its digital transformation journey. With over 26 years of experience in financial services technology, she previously served…
Birla Opus Paints’ new digital film on Ganesh Chaturthi captures the joy of welcoming Bappa home
Mumbai; 21st August 2025: Birla Opus Paints, housed under Aditya Birla Group’s Grasim Industries, marks this Ganesh Chaturthi with the launch of its new digital film. Rooted in the brand’s…
Jack in the Box Worldwide and Tidal7 Merge to Form J7 — A Future-Ready Marketing Powerhouse
Mumbai, 20th August, 2025: Independent agencies Jack in the Box Worldwide and Tidal7 have officially announced their merger, coming together under a new name — J7. This unification brings the…
Prime Video Strengthens Collaboration with Maddock Films; Announces a Mega Multi-Year Post-Theatrical Licensing Slate of 8 Highly Anticipated Films
MUMBAI, India—August 21, 2025—Prime Video, India’s most loved entertainment destination, today announced a multi-year licensing collaboration with Maddock Films, securing worldwide-exclusive streaming rights to eight of its highly anticipated upcoming…
DS Group and WPP Media Launch ‘DCODE’ – India’s First Comprehensive Guide to Digital Marketing
New Delhi, 21st August 2025: In a pioneering move to standardize and enhance digital marketing practices in India, Dharampal Satyapal Group (DS Group), a leading FMCG conglomerate and multi-business corporation,…
Arvind Fashions names Saikot Das Chief Brand & Strategy Officer.
Arvind Fashions Limited has appointed Saikot Das as Chief Brand & Strategy Officer, effective August 19, 2025. He will lead brand strategy, consumer experience, and growth initiatives across AFL’s portfolio…
Neha Gulati appointed Head of Brand, Events & Private Labels at Myntra.
Neha Gulati has joined Myntra as Head of Brand, Events, Category, and Private Brands. She shared the update on LinkedIn, expressing excitement about contributing to Myntra’s innovative consumer engagement journey.…
Škoda Auto and Publicis Groupe India celebrate 25 Years of Fan Love with a Heartfelt Campaign: ‘Fans, Not Owners’
Mumbai, 21 August 2025: Škoda Auto India, in collaboration with ‘Team Drive’ at Publicis Groupe India has launched a new integrated campaign, ‘Fans Not Owners’, marking the brand’s 25-year journey…
DEPT® Expands Leadership in India with New Heads of Data and Commerce
Mumbai, 18th August 2025 – Global tech and marketing services company DEPT® is bolstering its India operations with the appointment of Rohit Shukla as Head of Data Practice and Nitin…
Approach Communications Bags Sure Real Pictures PR & Communications Account
Mumbai, India: Approach Communications, an award-winning PR and Communications agency, has been appointed as the official PR and Communications partner for Sure Real Pictures, an innovative production house dedicated to…
Lenovo partners with Dentsu B2B & Posterscope for ThinkPad X9 Aura launch.
Lenovo, in collaboration with Intel, partnered with Dentsu B2B and Posterscope to launch the ThinkPad X9 Aura Edition through an immersive “Aura Experience” campaign. Aimed at IT and business decision-makers,…
Dentsu explores partnerships, divestments to revive global business.
Dentsu is considering partnerships and possible divestments to revive its struggling international operations, even as its Japan business remains strong with 5.3% organic growth in H1 2024. The overseas arm,…