Gateway To The Media Industry Insights
Myntra has rolled out its new brand campaign, ‘It’s You 2.0’, featuring three films that highlight how fashion plays a powerful role in everyday transformation. Inspired by real-life moments, the…
Myntra has unveiled Glamstream, an innovative content-commerce platform blending entertainment, fashion inspiration, and instant shopping. Positioned at the intersection of content, community, and commerce, Glamstream reflects how Gen Z and…
FWD by Myntra has launched its hit campaign ‘Herd se Hatke’, a witty and relatable take on fashion sameness that urges Gen Z to break free from the “style herd.”…
After strong traction in Bengaluru, Myntra has expanded its express delivery service, M-Now, to Delhi-NCR and Mumbai. The service now offers 90,000+ trend-first styles from over 600 brands, backed by…
Myntra has unveiled a quirky new campaign for its express delivery service, M-Now, conceptualized by DDB Mudra. Featuring Vihaan Samat, Sumukhi Suresh, Sakshi Shivdasani, and Ayesha Kanga, the two ad…
Myntra has launched a new campaign for Myntra Birthday Blast, featuring two ad films with celebrities like Anu Malik, Maheep Kapoor, Abbas-Mastan, Usha Uthup, Kusha Kapila, Chunky Panday, and more.…
Myntra has launched its new campaign, “Fashion With Caution,” featuring Bollywood stars Ranbir Kapoor and Triptii Dimri, along with Sushant Singh as the charismatic reporter. The campaign humorously highlights the…
Fwd by Myntra’s latest ad features chess legends Gukesh Dommaraju and Viswanathan Anand in a humorous exchange. The ad opens with Gukesh getting a tattoo while Anand, sitting nearby, asks…
Myntra has launched a pilot of its two-hour delivery service, M-Now, in select Bengaluru areas to test the feasibility of ultra-fast deliveries in the fashion and lifestyle segment. The service,…
As the wedding season kicks off, Myntra has partnered with Bollywood star Anushka Sharma to launch a new campaign showcasing six stunning makeup looks for every wedding occasion. The campaign…
Myntra, a leading Indian fashion platform, has launched ‘The Ultimate Glam Clan,’ a major shopper-led creator program aimed at Gen-Z. This initiative encourages shoppers to share high-quality personal photos as…
POPxo, a part of the Good Glamm Group, has unveiled its #TwistOfLove campaign, featuring the brand new MyGlamm POPxo Love Collection, exclusively available on Myntra. This collection marks an exciting…