Gateway To The Media Industry Insights
We showcase here all creative advertisement created by creative agencies includes tv advertisement, print, radio, ooh, digital.
After the release of Surf Excel’s new ad featuring a mischievous monkey, viewers speculated that the animal was AI-generated. Bauddhayan Mukherji, founder of Little Lamb Films, clarified that no AI…
Rexona has launched its latest campaign, ‘Maidan Mein Utro’, starring Indian women’s cricket vice-captain Smriti Mandhana. The campaign celebrates confidence through participation and encourages women to step out of their…
6th Nov’ 25, India: Sahi, India’s new age broker and high-performance trading platform, launched a powerful new brand inspiring traders to upgrade from outdated technology and embrace a faster, smarter,…
Mumbai, 5th November 2025: Birla Opus Paints, housed under Aditya Birla Group’s Grasim Industries, releases its new digital film on World Stress Awareness Day spotlighting Birla Opus Calista, its premium…
Aditya Birla Group’s jewellery brand Indriya has launched a heartwarming Diwali campaign featuring real-life couple Aditi Rao Hydari and Siddharth, highlighting love and connection over mere opulence. The film tells…
American Tourister’s new campaign, “Made in Nashik. For the World,” shines a global spotlight on the city that powers its success. Set in Nashik, home to the brand’s largest factory,…
As India accelerates toward a digital-first economy, the National Payments Corporation of India (NPCI) has launched an awareness campaign to educate citizens about the growing threat of ‘digital arrest’ scams.…
Coca-Cola’s 2025 global holiday campaign, “Refresh Your Holidays,” blends nostalgia with innovation, celebrating the unseen givers of the season through heartwarming films powered by AI. The campaign revives the iconic…
WattPower, a global renewable energy leader, has launched its new digital campaign, “Wired for Good”, redefining energy as a force for purpose and progress. The film positions energy not just…
ENO has launched its new campaign, “Shaadi Ki Buffetbaazi”, a humorous take on India’s grand wedding feasts. Starring Sunil Grover, Mallika Dua, Gaurav Gupta, Amit Tandon, Naman Arora, and Manvi…
As the wedding season kicks in, Swiss Beauty has launched its new campaign, “We Got You, Girl!”, featuring brand ambassador Taapsee Pannu. The campaign celebrates the confidence, versatility, and expressive…
Annapoorna Masalas, part of Gemini Edibles & Fats India Ltd, has teamed up with Dentsu Creative Webchutney for a lively new campaign promoting its Chicken Masala variant. Centered around the…
Mumbai, 3rd November: Big Bowl, one of India’s fastest-growing cloud kitchen brands offering the largest range of Indian and Chinese bowls and a presence across 240+ locations in 40+ cities,…
Peter England has launched its new campaign, The Bollywood Wedding, featuring Karan Johar and Rohit Saraf. Conceptualised by Ogilvy, the campaign celebrates the colour, energy, and drama of Indian weddings…
Polycab, one of India’s leading electrical brands, has launched a new TVC for its flagship product, Green Wires, underlining that true safety starts behind the walls. The campaign urges consumers…
HDFC Securities has released the third episode of its nationwide fraud awareness series ‘Kya Aap Taiyyar Ho?’, under its ongoing #KnowYourMoney initiative. Directed by Nitesh Tiwari, the series aims to…
Mumbai, October 30, 2025 — Polycab, India’s leading manufacturer of electrical wires and cables, has launched a compelling new TVC campaign for its flagship product, Green Wires, aimed at reshaping…
30 October, 2025, Mumbai, India: Škoda Auto India, in partnership with BBH India, has launched a unique campaign titled ‘Heartbreak’, to celebrate the launch of the iconic Škoda Octavia RS…
KT Kids, India’s trusted children’s personal hair care brand, has unveiled its new national TVC featuring its brand ambassador, Kareena Kapoor Khan, in a heartfelt portrayal of modern motherhood. The…
LenDenClub, India’s leading P2P lending platform, has launched its new brand film “Lending Story”, showcasing how its daily earnings feature helps users achieve financial stability through steady cashflow. The light-hearted…
Mumbai, 29th October 2025: Parle-G’s latest film for Chhath Puja has struck an emotional chord across India’s heartland, going viral within days of its release. Continuing the brand’s ongoing thought,…
Hyatt has launched a new World of Hyatt brand campaign in India, featuring Bollywood actor Karisma Kapoor. Centered on Hyatt’s purpose of caring for people so they can be their…
Livpure has launched its new digital campaign, The Honest Warranty, highlighting the Livpure Lotier AIoT Water Purifier and its industry-first 2.5-year maintenance-free promise with no hidden terms. Created by KathaVersse…
Fortune, from AWL Agri Business, has launched a new regional campaign in West Bengal titled “Bhojan Bahini (Food Force)” featuring Sourav Ganguly and Abir Chatterjee. The film-style ad humorously explores…
Carlsberg India has launched the ‘Live The Miracle’ campaign to mark 20 years of Liverpool FC’s iconic 2005 Champions League comeback. The campaign celebrates the “Miracle of Istanbul” with limited-edition…
Ching’s Desi Chinese has once again redefined advertising with its latest high-impact campaign, blending star power, cinematic storytelling, and strong recall value. Directed by Atlee and featuring Ranveer Singh, Sreeleela,…
KFC India has launched The Great KFC Feastival, celebrating the festive season with four fan-favourite meals priced at ₹299 each. The special menu features the return of limited-time favourites like…
HDFC Securities has launched ‘Kya Aap Taiyyar Ho?’, a nationwide fraud awareness and financial literacy campaign under its flagship KnowYourMoney initiative. The CSR program aims to help Indians make informed…
MakeMyTrip has launched its latest campaign, Travel Ka Muhurat, blending humour and celebrity charm to mark the start of India’s peak holiday travel season. The campaign, featuring long-time brand ambassadors…
Crompton Greaves Consumer Electricals has launched an AI-powered short film to celebrate Chhath Puja, highlighting how its pumps ensure uninterrupted water for household rituals and festive preparations. The film emphasizes…