Gateway To The Media Industry Insights
Exclusive Coverage refers to content that provides unique insights or perspectives, typically from industry experts or key figures, on a particular topic. In this context, it involves posting thoughts and opinions from agency professionals about current trends, developments, and happenings within the media industry.
1. AI in Advertising – Superpower for Growth or the Industry’s Slow Poison? Your POV? We are at the threshold of one of the most powerful shifts in the history…
AI in Advertising – Superpower for Growth or the Industry’s Slow Poison? Your POV? Let’s call it what it is – AI is not the industry’s slow poison. If anything,…
AI in Advertising: Superpower for Growth or Industry’s Slow poison? Definitely not a poison at all. It’s a great opportunity for us to leverage this. And there’s nothing to worry…
AI in Advertising: Superpower for Growth or Industry’s Slow poison? No, no not slow poison at all. I think it’s going to help the advertising industry immensely. Complemented with human…
India has surged ahead of Japan to become the 4th largest economy globally, as reported by the IMF. But as the nation’s economic engine accelerates, is Indian advertising keeping pace…
1. What do you see as the key trends in the banking and insurance sectors by 2025? How will emerging technologies like AI and blockchain shape these industries? Banking and…
1- What do you think will be the spotlight trend in the advertising landscape for 2025? In 2025, I anticipate experiential marketing will take center stage. Consumers are overwhelmed by…
With over 24 years as a media professional, the ever-evolving world of media continues to inspire and excite me. This constant transformation has ingrained in me the importance of maintaining…
● At this time last year, we were all discussing the impact and future possibilities of a cookie-less world. Are there any specific trends and market shifts you’d like to…
1. At this time last year, we were all discussing the impact and future possibilities of a cookie-less world. Are there any specific trends and market shifts you’d like to…
1- As we approach 2025, what are the most significant shifts you’ve observed in the media landscape over the past year, and how do you think these changes will continue…
1. At this time last year, we were all discussing the impact and future possibilities of a cookie-less world. Are there any specific trends and market shifts you’d like to…
1- At this time last year, we were all discussing the impact and futurepossibilities of a cookie-less world. Are there any specific trends andmarket shifts you’d like to highlight that…
1. With over 25 years of experience in digital marketing and numerous awards to your name, what drives your passion and dedication in this ever-evolving industry? What fuels my passion…
In an unexpected turn of events, Google has revealed that third-party cookies will continue to be supported in Chrome browsers indefinitely, overturning its earlier plan to phase them out by…
Could you guide us through Auburn’s journey and share some of the significant milestones the company has achieved during your ten years with the company?Auburn was incepted in March 2013,…
Can you walk us through your professional journey and share some of the career-changing moments you’ve encountered during your decade-long tenure in the advertising industry? My father is a theatre…
1- Can you walk us through your professional journey and share some of the career changing moments you have encountered during your decade-long tenure in the advertising industry? I have…
In our exclusive interview with Goafest 2024 participants, we explore the vibrant experiences and insights of some of the brightest talents in the advertising industry. These creative minds share their…
In our exclusive interview with the winners of the ABBY Awards 2024, we dive deep into the creative minds behind this year’s most impactful campaigns. The winners, hailing from diverse…