Gateway To The Media Industry Insights
This category keeps followers informed about the ever-evolving media world, spotlighting the people and innovations driving change.
Beats has teamed up with global music icon Travis Scott for a new campaign titled Dare to Dream, celebrating the power of vision, self-belief and persistence that fuels creative greatness.…
OPPO India has partnered with Sony LIV as the Co-Presenter of Shark Tank India Season 5, marking a collaboration driven by a shared belief in creativity, self-expression and entrepreneurial courage.…
Bharti Airtel has unveiled a planned leadership transition, with Shashwat Sharma set to assume the role of Managing Director and CEO of Bharti Airtel India from January 1, 2026, while…
Quick commerce platform Zepto has appointed Navdeep Sachdeva as Senior Vice President and Head of Procurement, strengthening its leadership team as the company continues to scale its operations. In his…
Vadilal Industries Limited has appointed Ravi Makwana as its new Chief Marketing Officer, strengthening its leadership team as the company sharpens its focus on brand-building and growth. Makwana took charge…
Warner Bros. Discovery is preparing to recommend that shareholders reject Paramount Skydance’s hostile takeover offer, backing its existing agreement with Netflix instead, according to reports citing people familiar with the…
Titan has unveiled a new brand campaign, Wear Your Story, starring badminton champion PV Sindhu and actor Vikrant Massey. Conceptualised by Ogilvy, the campaign places personal journeys and lived experiences…
VIDA, the emerging mobility brand from Hero MotoCorp, today announced its association with Kolkata Knight Riders (KKR) as the Title Partner for the upcoming season, marking the beginning of a…
Charlotte Tilbury, the global luxury beauty brand founded by makeup artist Charlotte Tilbury MBE, has unveiled Rulebook for Brides, a five-part digital content series created in partnership with Nykaa. Designed…
Marico Limited has appointed Vikram Karwal as its new Chief Marketing Officer, strengthening its leadership team as the company sharpens its focus on brand-building and growth across categories. Karwal joins…
WPP Media has secured the integrated media mandate for Orient Electric, taking charge of the brand’s end-to-end media planning and buying across both offline and digital platforms. The partnership will…
JioStar has appointed seasoned finance leader G R Arun Kumar as its Chief Financial Officer, reinforcing the company’s focus on financial discipline and scalable growth as it sharpens its digital-first…
TV9 Bharatvarsh has announced a series of leadership elevations across editorial, production, programming, and creative functions, underscoring the network’s focus on growth and its commitment to recognising internal talent. The…
WazirX has rolled out a new campaign titled ‘ZERO’, aimed at eliminating trading fees on its platform and making cryptocurrency participation more accessible for Indian investors. By removing transaction costs,…
Anand Rathi Group has elevated Devang Mehta to the role of Chief Marketing Officer, a milestone he announced on LinkedIn, calling it the fulfilment of a long-standing professional aspiration. In…
Rungta Steel has released a new television commercial that brings together three of Bollywood’s biggest stars Shah Rukh Khan, Alia Bhatt and Ranbir Kapoor in a vibrant and humorous film…
Ashok Bagriya, India’s veteran legal journalist & former Legal Editor at Hindustan Times & CNN-News18, has been leading RT’s overseas office for delivering global news to the Indian audiences. Russian…
The International Cricket Council (ICC) has announced a major new partnership with AB InBev, appointing the brewer as the Official Beer Partner for all ICC events starting in 2026. The…
GoKwik has appointed Atul Bansal as its new Head of Marketing, bringing on board more than 15 years of B2B marketing expertise across e-commerce, fintech and telecom. In his new…
HOWL Digital has secured the full-stack marketing mandate for Greaves Electric Mobility, a key innovator in India’s electric vehicle sector. Under this partnership, HOWL will drive the brand’s 360° marketing…
Nippon Paint India has appointed Mark Titus as President – Decorative Business, effective December 1, 2025. In his new role, he will oversee strategy, growth, and execution for the company’s…
The Advertising Standards Council of India (ASCI) has launched AdWise, a nationwide consumer education initiative aimed at boosting advertising literacy among school children. Rolled out under the ASCI Academy, the…
Paramount Skydance has launched a bold $108.4 billion all-cash hostile takeover bid for Warner Bros. Discovery (WBD), intensifying what has quickly turned into a high-stakes contest against Netflix for control…
Seasoned news broadcaster Sumit Awasthi has taken on a new role at Times Now Navbharat as Senior Consulting Editor. His appointment comes shortly after he stepped down from his position…
Havas Media Network India has secured the integrated media mandate for Tata 1mg, the digital healthcare platform, following a highly competitive multi-agency pitch. The mandate will be jointly managed by…
Bank of Baroda, one of India’s premier public sector banks, has launched its latest brand campaign with global ambassador Sachin Tendulkar at the forefront. Building on last year’s successful ‘Play…
Netflix has reportedly emerged as the front-runner in negotiations to acquire Warner Bros. Discovery (WBD), moving into an exclusive discussion period to finalise terms. This development follows a competitive bidding…
Signature Global has announced the appointment of Imran Shaikh as its new General Manager – Marketing & Communication. He will work closely with Jayanta Barua, Head of Marketing Communications, and…
Publicis Groupe has officially stepped into its milestone 100th year and is commemorating the occasion with a powerful message rooted in its history: perseverance. To celebrate the start of its…
Havas has acquired UK-based experiential agency Bearded Kitten, further strengthening its global brand experience offering under the Havas Play division. The 45-member agency will now operate as “Bearded Kitten, part…