Gateway To The Media Industry Insights
September 16, 2026: Netflix has appointed dentsu as its sole holding-company media agency partner across EMEA, following a competitive pitch process. The expanded mandate extends dentsu’s existing relationship with the…
WPP is expected to retain Coca-Cola’s global media, data and technology business, while opting out of the review for the beverage giant’s North America media account, according to media reports.…
Mumbai, September 8, 2026: YAAP Digital Private Limited has added Parle Candy Culture to its client portfolio after winning an integrated mandate through a competitive multi-agency pitch. The agency will…
Mayuresh Dubhashi returns to Publicis Groupe India to lead Saatchi & Saatchi India’s creative mandate, partnering with Kartik Smetacek to drive culture-led and modern creativity Mumbai, September 7, 2026: Saatchi…
Patel will lead digital media investments across emerging channels, programmatic and connected media Starcom has appointed Dhaval Patel as Senior Director – Digital Media Buying, effective September 4, 2026. In…
Omnicom Media (OM), an Omnicom Connected Capability, has appointed David McCallen as Chief Strategy Officer – Asia Pacific, effective immediately. In his new role, McCallen will focus on strengthening strategic…
Chhabria has completed 4 years and 11 months at Kinnect, during which he has taken on four different roles, growing with the agency at every step. He joined Kinnect as…
Omnicom Media’s OMD India has won the integrated media mandate for Ventura, the flagship retail investment services brand of Ventura Securities, following a competitive multi-agency pitch. The mandate will see…
Publicis Groupe has elevated Abhishek Mathur to the role of Director – Digital Buying. Mathur, who has been with the organisation since 2024, was previously serving as Associate Director –…
OpenAI has announced the launch of ChatGPT Ads in India, expanding its advertising programme to one of ChatGPT’s largest and most active markets. The ads will initially roll out to…
WPP Media has elevated Pratik Thakkar to Vice President – Client Services, India, expanding his leadership responsibilities within the agency. He was previously serving as Senior Director – Client Leadership…
Prime Video has announced September 25, 2026 as the worldwide premiere date for Don’t Be Shy, an upcoming young-adult romantic comedy produced by Alia Bhatt and Shaheen Bhatt under their…
Prasenjit Basu has been appointed Head – Marketing & Corporate Communications at Voltas Limited, taking on a broader leadership mandate across the company’s marketing and corporate communication functions. Basu moves…
Season 2 of the captivating reality series becomes Prime Video’s No. 1 non-English title worldwide in launch week Prime Video’s The Traitors Season 2 has emerged as the No. 1…
Havas Media has been appointed the agency on record (AOR) for Policybazaar’s media business, following a competitive pitch process, according to media reports. The mandate, estimated at more than ₹300…
NIVEA has launched its Luminous Even Glow range with a new campaign aimed at younger consumers who are increasingly looking beyond instant radiance towards skincare focused on long-term skin health…
Dentsu India has appointed Saagar Sethi as its new Chief Business Officer (CBO), taking over the portfolio previously led by Kartik Iyer, who recently stepped down from the network. Sethi…
Kartik Iyer, Chief Operating Officer of dentsu India, retired from the organisation on August 14, concluding an association of nearly two decades with the advertising network and a career spanning…
Swiggy’s affordability-focused 99 Store has become a major contributor to its food delivery business, with one in seven food orders now coming through the offering. Launched in July 2025, 99…
Publicis Digital Experience (PDX) India, part of Publicis Groupe India, has appointed Prashant Sukhwani as Managing Partner, Social, strengthening the agency’s social marketing capabilities across AI, data, creators and cultural…
WPP Media has elevated Karan Menon from Director to Associate Vice President (AVP) – Strategy. In his new role, Menon will lead strategic planning across client business units, with a…
Commercial advertising intensity during the ICC Women’s T20 World Cup 2026 increased significantly, with per-match ad volumes rising 39% compared to the 2023 edition, according to a report by TAM…
OPEN Strategy & Design has announced a series of leadership elevations as the independent brand strategy consultancy strengthens its creative and business leadership for its next phase of growth. As…
Punt Creative has secured the communications mandate for PizzaExpress India following a competitive multi-agency pitch. Under the mandate, the agency will lead the brand’s communications and digital strategy, including social…
BigTrunk has promoted Rathesh Pillai to the position of Country Lead for the GCC, where he will oversee the agency’s business growth and operations across the region. Sharing the announcement…
Dentsu India has promoted Maya Nair to the role of Senior Vice President, recognising her contributions to the organisation’s programmatic and transformation business. Nair announced the promotion through a LinkedIn…
Dainik Bhaskar Group Digital has appointed Jaykishor Singh as Senior Manager – Government Business, where he will lead the company’s digital government business across Uttar Pradesh, Uttarakhand, Madhya Pradesh, Chhattisgarh,…
Publicis Groupe has promoted Ruchi Kansal to Associate Director – Global Data, Audiences & Technology Solutions, expanding her responsibilities within the company’s global data and marketing technology function. Kansal shared…
EssenceMediacom has successfully retained Uber’s regional media mandate across Asia-Pacific (APAC) following a competitive pitch, extending a partnership that has been instrumental in supporting the ride-hailing platform’s growth across the…
WPP Media has appointed Varun Goyal as Director Strategy, further strengthening its strategic planning capabilities as the agency network continues to enhance its integrated media and marketing offerings. Goyal joins…