Yaap Digital Limited, a digital marketing and technology services provider, has filed its DRHP with NSE Emerge for an IPO of up to 66 lakh equity shares. Socradamus Capital is the Book Running Lead Manager, while MUFG Intime India is the Registrar.
The company plans to use ₹34 crore from the IPO proceeds for the acquisition of GoZoop Online, ₹4.01 crore for setting up an AI-led short-form content hub, and ₹16 crore for working capital, with the rest for acquisitions, corporate needs, and issue expenses.
Founded in 2016, Yaap operates in India, UAE, and Singapore with over 100 employees, offering services across influencer marketing, content creation, performance marketing, UI/UX, media buying, and analytics under its 3D Philosophy (Design, Discovery, Distribution).
In FY25, Yaap posted ₹152.54 crore revenue and a PAT of ₹11.93 crore, up sharply from FY24. The company has expanded through multiple acquisitions and is led by Chairman and MD Atul Hegde, along with co-promoters Sudhir and Subodh Menon.